Comprehensive Imaging Solutions CoActiv Medical offers a scalable and customizable range of PACS and image management solutions suitable for a variety of healthcare providers, creating opportunities to upsell integrated image management systems to existing clients looking for flexible, modular technology.

Cloud Adoption Opportunity The company's innovative fully cloud-based, zero-footprint DICOM viewer aligns with healthcare facilities transitioning to cloud solutions, presenting a sales opportunity in expanding or upgrading clients’ imaging review capabilities with modern, accessible platforms.

SMB Market Focus With a relatively small and mid-sized client base and revenue under $10 million, CoActiv Medical is well-positioned to target smaller hospitals and imaging centers seeking cost-effective, easy-to-integrate IT solutions, opening avenues for direct sales and tailored packages.

Integration and Compatibility The company’s solutions are designed for easy integration with existing systems and numerous device platforms, making them appealing for healthcare providers looking to modernize without major IT overhauls, thus facilitating cross-selling and upgrade opportunities.

Growth through Technology Utilizing leading web technologies and cloud infrastructure like AWS and WordPress, CoActiv Medical represents a firm that is investing in modern, scalable technologies, which can attract clients interested in future-proof, innovative imaging IT solutions.