Midwest Leader Target mid-sized facilities in healthcare, corporate campuses, education, government, and senior living sectors within the Midwest, highlighting their comprehensive flooring solutions, project consulting, and lifecycle cost savings to position as a preferred full-service partner.

Cost Advantage Leverage their Starnet buying power and broad product library to present competitive pricing and value-added procurement services to clients seeking total flooring solutions across locations from Omaha to national and international engagements.

Design to Delivery Offer end-to-end engagement from design services and CAD/industry-specific software through site assessment, budget proposals, and problem resolution to win RFPs that require turnkey flooring programs and ongoing maintenance.

Maintenance Upsell Promote recurring service revenue by upselling floor care packages including carpet cleaning, concrete polishing, grout care, specialty coatings, and moisture remediation follow-ups to keep facilities pristine and compliant.

Digital Momentum Utilize their tech stack and digital assets to nurture prospects with case studies, facility performance metrics, and project dashboards; propose national accounts opportunities and scalable solutions for multi-site deployments.