Strategic Acquisition Como’s acquisition by Global Payments positions it to bundle loyalty with payment processing capabilities, creating cross-sell opportunities to customers already using Global Payments or considering expansion into loyalty-driven initiatives.

POS Integrations With the claim of being number one in POS integrations and connections to over 95 leading POS providers, there is a strong upsell path to retailers and hospitality brands seeking deeper, data-driven engagement across diverse POS ecosystems.

Hospitality Momentum Recent partnerships in the hospitality space (Rush Bowls) and ongoing loyalty/CRM capabilities indicate active expansion into foodservice and hospitality verticals, suggesting targets among multi-location chains and franchise networks.

Data-Driven Personalization Como Sense provides data-driven customer engagement, personalized offers, and marketing automation, enabling sales conversations around improving conversion, basket size, and retention through integrated mobile and loyalty programs.

Cloud-Native Advantage As a cloud-native loyalty solution with a scalable tech stack and partnerships (e.g., digital life, cross-border payments), there is an opportunity to pitch enterprise-grade loyalty for mid-market brands seeking modernization and seamless API integrations.