Market Penetration Atlanticus has a strong foothold in the consumer finance market, servicing over 18 million customers and originating $27 billion in consumer loans over their 25-year history. This extensive customer base presents opportunities to cross-sell additional financial products and deepen relationships across various sectors such as retail, healthcare, and automotive.

Technology-Driven Solutions Leveraging advanced proprietary analytics and a diverse tech stack, Atlanticus offers innovative, inclusive financial services through multiple channels. Sales efforts could focus on partnering with Atlanticus to enhance digital capabilities or introduce new financial products utilizing their omnichannel platform and data-driven insights.

Expanding Consumer Lending With a revenue range of one to ten billion dollars and recent modest stock movements, Atlanticus appears positioned for growth within consumer lending sectors like retail and healthcare credit. This growth potential invites tailored financial products or services to support their expanding loan origination activities.

Strategic Partnerships Atlanticus collaborates with bank, retail, and healthcare partners through private label credit and general purpose cards. There is an opportunity to establish or expand partnerships by offering complementary financial technologies or services that improve customer engagement and loan performance.

Competitive Positioning Operating in a competitive landscape with peers like OneMain Financial and Credit Acceptance, Atlanticus’s focus on inclusivity and diverse financing programs offers sales opportunities to introduce innovative risk assessment tools, marketing solutions, or value-added financial products aimed at non-prime consumers.