Sustainability Focus Cone's strong emphasis on corporate social responsibility and cause marketing presents opportunities to collaborate with brands seeking to showcase their societal impact and CSR initiatives, particularly in areas like environmental sustainability and community engagement.

Mining Sector Expansion Recent exploration projects and property acquisitions in the mineral sector indicate potential for developing partnerships with companies involved in mining, resource extraction, and related technologies targeting innovative and sustainable extraction methods.

Tech-Driven Initiatives Active participation in technology and innovation-related conferences suggests opportunities to offer specialized communications, PR, and digital marketing support to tech companies, especially those integrating AI, digital transformation, and energy efficiency solutions.

Growth in Infrastructure Collaborations with energy and data center providers like CyrusOne highlight potential for delivering targeted communications services to infrastructure and energy sectors, particularly in specialized markets requiring nuanced public relations and investor messaging.

Market Positioning As a mid-sized agency with a focus on societal outcomes, Cone can create tailored solutions for similar-sized clients in the environmental, resource, or infrastructure sectors looking to enhance their reputation through strategic cause marketing and integrated communications.