Strategic Merger Control Assemblies is merging with EXTRON and RRAMAC to form a larger, more capable automation partner. This indicates expanded capabilities, cross-sell opportunities across combined customer bases, and the potential to position as a one-stop solution for OEM control systems and industrial automation.

OEM Focus As a seasoned system integrator with over 40 years of designing and installing control systems, there is a strong opportunity to upsell advanced PLC, data collection, bar-coding, and IT integration services to existing manufacturing clients seeking end-to-end automation and digitalization.

Growth Readiness Revenue range of 25 to 50 million and a mid-sized team signals potential for scalable, recurring maintenance, training, and retrofit projects. Engage in service contracts, preventative maintenance programs, and phased modernization offerings to stabilize and grow ARR.

Tech Ecosystem Current tech stack includes cloud, cybersecurity awareness training, and data analytics tools. This presents opportunities to position security-focused monitoring, Cloud-based SCADA integrations, and data-driven optimization services to improve uptime and yield.

Industry Positioning As a specialized automation provider with competition from large, diversified players, emphasize bespoke solutions, quick integration, and trusted installation support to win mid-market manufacturing accounts seeking agility, reliability, and personalized service.