Insights

Expansion signals Fresh Prep is actively expanding its footprint in Canada with new locations and offices in Ontario, indicating demand growth and a potential need for scalable logistics, local supplier partnerships, and region-specific marketing services.

Sustainability focus The company maintains a strong sustainability stance as a Certified B Corporation and has partnerships aimed at reducing carbon footprint, presenting opportunities for green packaging, energy-efficient operations, and EV/alternative-fuel delivery collaborations.

Tech enablement A technology stack including AWS, Redis, NetSuite, and AI-driven nutrition tools signals openness to technology-enabled services such as data analytics, predictive inventory, personalized nutrition guidance, and integrated ecommerce/CRM solutions.

Strategic acquisitions Acquisition of Peko and ongoing brand consolidation under Fresh Prep suggest a buyer mindset for integrations, onboarding services, supply chain synchronization, and unified vendor ecosystems that can be leveraged for cross-sell and upsell opportunities.

Revenue potential Mid-market revenue range with recent financing and growth momentum points to a scalable sales opportunity for enterprise-grade partnerships, bulk meal kit programs, and B2B collaborations across regions and corporate channels.

Similar companies to Cook it

Cook it Tech Stack

Cook it uses 8 technology products and services including Amazon Web Services, Redis, NetSuite, and more. Explore Cook it's tech stack below.

Media & News

Cook it's Email Address Formats

Cook it uses at least 6 email formats:
Cook it Email FormatsExamplePercentage
First.Last@chefcookit.comJohn.Doe@chefcookit.com
95%
First@chefcookit.comJohn@chefcookit.com
5%
First.Last@freshprep.caJohn.Doe@freshprep.ca
80%
First@freshprep.caJohn@freshprep.ca
16%
First.Middle@freshprep.caJohn.Michael@freshprep.ca
2%
Last@freshprep.caDoe@freshprep.ca
2%

Frequently Asked Questions

What is Cook it's official website and social media links?

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Cook it's official website is freshprep.ca and has social profiles on LinkedIn and Crunchbase.

How much revenue does Cook it generate?

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As of August 2026, Cook it's annual revenue is estimated to be $25M - $50M.

What is Cook it's NAICS code?

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Cook it's NAICS code is 722 - Food Services and Drinking Places.

How many employees does Cook it have currently?

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As of August 2026, Cook it has approximately 178 employees across 6 continents, including North America, Asia and Europe. Key team members include Founder: N. P., Sales Manager: A. K. and Plant Manager Quebec / Directeur D'usine Du Québec: R. A. Explore Cook it's employee directory with LeadIQ.

What industry does Cook it belong to?

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Cook it operates in the Food and Beverage Services industry.

What technology does Cook it use?

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Cook it's tech stack includes Amazon Web Services, Redis, NetSuite, Mailchimp, Braze, Trustpilot, Stripe and Slack.

What is Cook it's email format?

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Cook it's email format typically follows the pattern of First.Last@chefcookit.com. Find more Cook it email formats with LeadIQ.

How much funding has Cook it raised to date?

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As of August 2026, Cook it has raised $10M in funding. The last funding round occurred on Oct 27, 2021 for $10M.

When was Cook it founded?

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Cook it was founded in 2014.
Cook it logo

Cook it

Food and Beverage ServicesQuebec, Canada51-200 Employees

Cook it is a food and beverage services company based in Saint-Laurent, Quebec, Canada. After 11 years of operation, the brand has merged with Fresh Prep and now operates under the Fresh Prep name, consolidating its activities and community connections.

The company serves customers seeking convenient meal solutions through meal kits and related food preparation services. It operates in the meal kit delivery space and positions itself within the broader food and beverage services industry. A notable recent development is Fresh Prep's expansion into Ontario in 2025, including a pop-up location at Toronto's Union Station.

Section iconCompany Overview

NAICS Code
722 - Food Services and Drinking Places
Founded
2014
Employees
51-200

Section iconFunding & Financials

  • $10M

    Cook it has raised a total of $10M of funding over 1 rounds. Their latest funding round was raised on Oct 27, 2021 in the amount of $10M.

  • $25M - $50M

    Cook it's revenue is estimated to be in the range of $25M - $50M

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