SMB Growth Opportunity With a lean team (2-10 employees) and revenue in the $1M–$10M range, Core Marketing is well positioned to scale within the SMB segment. Propose bundled digital marketing services such as PPC, SEO, and social media, delivered via a cost-effective partner model or white-label arrangement to accelerate client acquisition without heavy headcount.

Tech Stack Optimization The tech stack—Microsoft 365, cPanel, GoDaddy, and Apache servers—indicates a focus on accessible, hosted solutions. This creates an opportunity to offer hosting optimization, performance tuning, and managed infrastructure services that can support tight campaigns and client websites.

Hosting and Security Given reliance on cPanel/GoDaddy and Apache, there is room to provide managed hosting, security hardening, vulnerability scanning, regular backups, and uptime monitoring to reduce risk for all client projects.

Cross Sell Opportunities Core Marketing could grow recurring revenue by cross-selling marketing automation, analytics dashboards, and CRM integration to existing clients, leveraging their agency footprint and lean staffing model.

Data Driven Marketing Position Core Marketing as a data-driven partner with attribution modeling, performance analytics, and KPI dashboards to improve ROAS and differentiate in a competitive ad services market.