Strategic partnerships Corona Insights has recent collaboration with CORE Electric Cooperative for member surveying, indicating an openness to contract research partnerships with utilities and member-based organizations. Leverage this by targeting additional cooperative networks, energy utilities, and member-driven associations that require periodic market research and evaluation services.

Expansion potential With a team size of 11-50 and revenue between 1M and 10M, Corona appears to be a nimble firm scaling its research and strategy offerings. Growth opportunities exist in expanding our service footprint to larger enterprises and mid-market organizations that need rigorous market intelligence and unbiased counsel.

Leadership ascent Key personnel appointments, including a new Principal in 2022, suggest a commitment to thought leadership and advanced research capabilities. Use this to position target buyers seeking high-caliber expertise for complex studies, evaluations, and strategic planning.

Tech stack fit Current technology stack includes MySQL, PHP, Apache, and frontend frameworks, indicating capability to manage custom research platforms and data workflows. Propose productized research deliverables or platform-enabled insights for clients needing scalable data management and reporting.

Market positioning Operating in market research with a mission for accurate, unbiased information and serving both small and large organizations, Corona can be pitched as a flexible partner for mixed-method studies, program evaluations, and strategic consulting across industries seeking impartial insights.