FS Research Proven capabilities in financial services consumer research and perception studies, with past collaborations that demonstrate the ability to deliver robust, multi-method insights for banks, fintechs, and payment providers.

Cannabis Expertise Experience researching cannabis consumer behavior and attitudes, with national scope and regulated-market know-how that can support brands launching or expanding in cannabis and related sectors.

Panel Advantage Own online panel and normative databases enable faster, cost-efficient projects and rapid-turnaround insights for product development, messaging tests, and campaign optimization.

Network Synergy Post-acquisition alignment with Leger offers potential cross-sell opportunities, resource access, and extended client reach, increasing win potential for larger or multi-market engagements.

Regional Focus Strong Canadian presence in Vancouver and Calgary with broad public and private sector experience, enabling localized, sector-diverse research programs and reduced client onboarding risk.