Acquisition Opportunity Following its recent acquisition by Leger360, Insights West has expanded its resources and client portfolio, creating potential for cross-selling advanced research solutions and leveraging Leger's broader network to attract new clients seeking integrated market research and analytics services.

Niche Focus Specializing in public and private sector insights with a strong presence in Vancouver and Calgary, Insights West offers targeted market research services. This focus presents sales opportunities in regional sectors and industries looking for localized, reliable data-driven insights.

Industry Expertise With experience spanning financial services, cannabis, and youth engagement, Insights West’s proven track record in these sectors indicates potential for developing tailored research packages and consultancy services to meet the specific needs of clients within these high-growth areas.

Technology Integration Utilizing a modern tech stack that includes cloud-based tools, analytics platforms, and social media integration, Insights West is positioned to support digitally-led market research initiatives, appealing to clients seeking innovative, technology-driven insights.

Growth & Engagement Recognized for its employee engagement and community involvement, as evidenced by award nominations and partnerships, Insights West’s reputation for a positive company culture can be a selling point for clients seeking research partners with strong organizational values and ethical practices.