Insights

Market Positioning Makro CP Axtra positions itself as a leading B2B and B2C retailer in Asia with a strong focus on integrating online and offline channels. This highlights opportunities to offer omnichannel solutions, supply chain enhancements, and technology-enabled procurement to expand within Thailand and neighboring markets.

Tech Stack Leverage The company already utilizes a modern tech stack including Salesforce Lightning, Microsoft 365 Copilot, SAP Ariba, and other SaaS tools. This creates openings for selling advanced procurement, CRM, analytics, and integration services that streamline purchasing, supplier management, and digital transformation.

Financial Potential With revenue between 500M and 1B and a sizable employee base, Makro CP Axtra represents a substantial wholesale partner. Targeted offerings in supply chain efficiency, bulk purchasing platforms, and scalable ERP integrations could drive increased deal sizes and long-term contracts.

Sustainability & Growth The mission emphasizes sustainable growth and well-being, signaling openness to partnerships in sustainable sourcing, energy efficiency, and responsible logistics. Opportunities exist to propose sustainable packaging, route optimization, and green procurement solutions.

Expansion & Partnerships Ambition to expand in home market Thailand and abroad through diverse formats and channels suggests readiness for channel partnerships, co-branded initiatives, and cross-border distribution deals that leverage Makro’s established networks and customer reach.

Similar companies to CP Axtra (Makro)

CP Axtra (Makro) Tech Stack

CP Axtra (Makro) uses 8 technology products and services including Crazy Egg, Salesforce Lightning, Microsoft 365 Copilot, and more. Explore CP Axtra (Makro)'s tech stack below.

Media & News

CP Axtra (Makro)'s Email Address Formats

CP Axtra (Makro) uses at least 4 email formats:
CP Axtra (Makro) Email FormatsExamplePercentage
FLast@siammakro.co.thJDoe@siammakro.co.th
66%
First.Last@siammakro.co.thJohn.Doe@siammakro.co.th
17%
Last.First@siammakro.co.thDoe.John@siammakro.co.th
10%
First@siammakro.co.thJohn@siammakro.co.th
7%

Frequently Asked Questions

What is CP Axtra (Makro)'s stock symbol?

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CP Axtra (Makro) is a publicly traded company; the company's stock symbol is MAKRO.BK.

How much revenue does CP Axtra (Makro) generate?

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As of October 2026, CP Axtra (Makro)'s annual revenue is estimated to be $500M - $1B.

What is CP Axtra (Makro)'s NAICS code?

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CP Axtra (Makro)'s NAICS code is 42 - Wholesale Trade.

How many employees does CP Axtra (Makro) have currently?

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As of October 2026, CP Axtra (Makro) has approximately 2.4K employees across 5 continents, including Asia, Africa and Europe. Key team members include CEO International: R. L. B., Chief Financial Officer - Wholesales Business (thailand & International): R. N. and Chief Financial Officer: S. T. Explore CP Axtra (Makro)'s employee directory with LeadIQ.

What industry does CP Axtra (Makro) belong to?

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CP Axtra (Makro) operates in the Wholesale industry.

What technology does CP Axtra (Makro) use?

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CP Axtra (Makro)'s tech stack includes Crazy Egg, Salesforce Lightning, Microsoft 365 Copilot, Contentful, Notion, Heroku, SAP Ariba and Salesloft.

What is CP Axtra (Makro)'s email format?

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CP Axtra (Makro)'s email format typically follows the pattern of FLast@siammakro.co.th. Find more CP Axtra (Makro) email formats with LeadIQ.
CP Axtra (Makro) logo

CP Axtra (Makro)

WholesaleBangkok, Thailand1001-5000 Employees

CP Axtra (Makro) operates in the wholesale sector, supplying professional customers and meeting everyday needs across its formats and sales channels. Based in Bangkok, Thailand, the company has more than 30 years of experience developing its business, products, and services to align with customer needs and to extend its reach domestically and internationally. The organization expresses a vision focused on improving people's lives through health, well-being, and positive experiences, and it positions itself as a dependable partner to its professional client base. It highlights a commitment to engaging its people and modernizing the organization, with the goal of becoming an employer of choice across generations.

The mission aims to position the company as the leading B2B and B2C retailer in Asia by blending online and offline shopping, fulfilling daily needs through technology, innovation, and operational excellence in collaboration with individuals and partners in a sustainable way. The business describes itself as a large wholesale firm that pursues growth through varied formats and channels within Thailand and abroad to preserve its competitive edge.

Section iconCompany Overview

Stock Symbol
MAKRO.BK
NAICS Code
42 - Wholesale Trade
Employees
1001-5000

Section iconFunding & Financials

  • $500M - $1B

    CP Axtra (Makro)'s revenue is estimated to be in the range of $500M - $1B

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