Target Market Expansion CPR Safety Services primarily serves small organizations and individuals, presenting an opportunity to expand outreach by targeting schools, gyms, and corporate safety programs that require CPR and AED training solutions.

Product Portfolio Growth As a sub-distributor of AED brands like WelchAllen, Philips, and Samaritan, there is potential to increase inventory variety and offer integrated safety packages to clients seeking comprehensive emergency preparedness solutions.

Technology Integration Utilizing various online and scheduling technologies indicates openness to digital solutions; sales efforts could focus on advanced learning management systems or remote training tools for wider client engagement.

Financial Upside With revenue between 1M and 10M, there is significant room for growth in training services and AED sales, especially by leveraging partnerships with larger organizations like the American Heart Association.

Competitive Positioning Compared to larger entities like American Red Cross and National Safety Council, CPR Safety Services can differentiate through personalized training, niche market focus, and flexible service offerings to attract small-to-mid-sized clients.