Insights

Organic and Premium Positioning Crook & Marker's commitment to organic ingredients and innovative use of ancient grains positions it as a premium, health-conscious brand that appeals to consumers seeking cleaner, guilt-free alcohol options. This creates opportunities to target natural food outlets, health stores, and upscale liquor retailers seeking unique organic offerings.

Expanding Product Line The company's recent launches of hard pickle seltzer, spiked teas, and lemonades demonstrate a focus on expanding its diverse beverage portfolio. This opens avenues for cross-selling, seasonal promotions, and partnerships with distributors looking to diversify their alcohol selections with innovative, trending products.

Brand Engagement & Social Campaigns Crook & Marker's active engagement through social campaigns, charitable partnerships, and content hubs indicates strong consumer interaction and brand loyalty potential. Sales opportunities exist in collaborating on co-branded events, influencer marketing, and targeted digital campaigns aimed at lifestyle-conscious demographics.

Growing Market Presence With a revenue range of $25M-$50M and nationwide distribution, Crook & Marker has a solid foundation for growth. Retailers and distributors seeking to capitalize on the premium organic beverage trend should consider strategic partnerships to expand their offerings in the organic and health-focused alcohol segments.

Tech-Enabled Sales Channels Utilizing platforms like Shopify and social media tools, Crook & Marker demonstrates a strong digital presence that facilitates direct-to-consumer sales and brand awareness. Opportunities include leveraging e-commerce strategies, online promotions, and digital engagement to increase sales volume and reach niche markets.

Similar companies to Crook & Marker

Crook & Marker Tech Stack

Crook & Marker uses 8 technology products and services including The Trade Desk, Shopify, JSON-LD, and more. Explore Crook & Marker's tech stack below.

  • The Trade Desk
    Advertising
  • Shopify
    E-commerce
  • JSON-LD
    Javascript Frameworks
  • Underscore.js
    Javascript Libraries
  • jQuery Migrate
    Javascript Libraries
  • Google Maps
    Maps
  • Priority Hints
    Performance
  • Instagram Feed for WordPress
    Widgets

Media & News

Crook & Marker's Email Address Formats

Crook & Marker uses at least 1 format(s):
Crook & Marker Email FormatsExamplePercentage
FirstLast@crookandmarker.comJohnDoe@crookandmarker.com
90%
FirLast@crookandmarker.comJohDoe@crookandmarker.com
8%
FiLast@crookandmarker.comJoDoe@crookandmarker.com
1%
FirstL@crookandmarker.comJohnD@crookandmarker.com
1%

Frequently Asked Questions

Where is Crook & Marker's headquarters located?

Minus sign iconPlus sign icon
Crook & Marker's main headquarters is located at 1 North Johnston Avenue Suite 118 Trenton, New Jersey 08609 United States. The company has employees across 3 continents, including North AmericaAfricaAsia.

What is Crook & Marker's official website and social media links?

Minus sign iconPlus sign icon
Crook & Marker's official website is crookandmarker.com and has social profiles on LinkedIn.

What is Crook & Marker's NAICS code?

Minus sign iconPlus sign icon
Crook & Marker's NAICS code is 722 - Food Services and Drinking Places.

How many employees does Crook & Marker have currently?

Minus sign iconPlus sign icon
As of February 2026, Crook & Marker has approximately 22 employees across 3 continents, including North AmericaAfricaAsia. Key team members include Chief Strategy Officer: S. R.Chief Financial Officer: M. B.Vp Of National Accounts: L. P.. Explore Crook & Marker's employee directory with LeadIQ.

What industry does Crook & Marker belong to?

Minus sign iconPlus sign icon
Crook & Marker operates in the Food and Beverage Services industry.

What technology does Crook & Marker use?

Minus sign iconPlus sign icon
Crook & Marker's tech stack includes The Trade DeskShopifyJSON-LDUnderscore.jsjQuery MigrateGoogle MapsPriority HintsInstagram Feed for WordPress.

What is Crook & Marker's email format?

Minus sign iconPlus sign icon
Crook & Marker's email format typically follows the pattern of FirstLast@crookandmarker.com. Find more Crook & Marker email formats with LeadIQ.

When was Crook & Marker founded?

Minus sign iconPlus sign icon
Crook & Marker was founded in 2018.

Crook & Marker

Food and Beverage ServicesNew Jersey, United States11-50 Employees

Who said bold flavor and better ingredients can’t go hand in hand? Crook & Marker is reimagining alcohol with a portfolio of organic brewed cocktails that are bursting with flavor. 

Available nationwide in Espresso Martini, Cosmo Rosa, Margarita, Blackberry Lime Mojito, Piña Colada, Lemonade and Tea varieties, our cocktails are made with organic alcohol carefully crafted using organic quinoa, amaranth, millet and cassava root. We put a modern twist on ancient grains, so you can enjoy infinite flavor with zero guilt.
 
Crook & Marker was created by a team of people with a shared passion for disrupting the status quo. We’re Markers — black sheep who refuse to be penned in — and our goal is to lead a “bevolution" by redefining the alcohol beverage space with bold flavor you can trust.
 
Why? So that more good times roll.
 
The parties. The drinks. The laughs that come from unforgettable moments with great friends. Life is made of these moments. At Crook & Marker, we live to make more of them possible.

Section iconCompany Overview

Headquarters
1 North Johnston Avenue Suite 118 Trenton, New Jersey 08609 United States
NAICS Code
722 - Food Services and Drinking Places
Founded
2018
Employees
11-50

Section iconFunding & Financials

  • $25M$50M

    Crook & Marker's revenue is estimated to be in the range of $25M$50M

Section iconFunding & Financials

  • $25M$50M

    Crook & Marker's revenue is estimated to be in the range of $25M$50M

Ready to create more pipeline?

Get a demo and discover why thousands of SDR and Sales teams trust
LeadIQ to help them build pipeline confidently.

© LeadIQ, Inc. All rights reserved.