Crucial Learning Email Format

Professional Training and CoachingUtah, United States201-500 Employees

Crucial Learning is a professional training and coaching company based in Provo, Utah, offering flexible learning experiences designed to improve crucial behaviors that influence outcomes. Its offerings include a range of courses, assessments, and books such as Crucial Conversations for Mastering Dialogue and Accountability, Crucial Influence, The Power of Habit, Getting Things Done, Crucial Teams, and the Strength Deployment Inventory (SDI). It employs 201-500 people and operates in the professional training and coaching industry. The company has received multiple recognitions, including being named a Top Leadership Training Company in 2025 by Training Industry and Top Assessment and Evaluation Company in 2024 and 2025, as well as being named a top midsized employer in Utah in 2024 and 2025 by the Salt Lake Tribune's Top Workplaces honors. In 2025, the company launched the Crucial Teams course, and in May 2026 announced a strategic partnership with Replay, an emerging provider of interactive AI training technology, to expand practice-based learning on the Crucial Learning Platform.

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