Insights

Growth Momentum Curated has demonstrated rapid growth, securing significant funding rounds including a $75 million Series C led by CapitalG and a $39 million Series B, indicating strong market validation and increasing revenue potential.

Niche Market Focus Specializing in outdoor sporting goods with plans to expand into additional verticals presents opportunities to cross-sell related products and tools to targeted customer segments.

Technological Ecosystem Utilization of advanced marketing tools like Microsoft Advertising, TikTok Pixel, and Firebase suggests a data-driven approach, opening avenues for offering marketing automation, analytics, and targeted advertising solutions.

Expert Community The platform’s emphasis on personalized, knowledge-based shopping experiences powered by passionate experts creates opportunities to expand into training, mentorship, or consulting services related to e-commerce and customer engagement.

Competitive Positioning As a humanized e-commerce platform with a strong backing and substantial funding, Curated is well-positioned to sustain competitive advantages, making it a promising client for scalable SaaS, customer experience, and community engagement solutions.

Curated Tech Stack

Curated uses 8 technology products and services including Microsoft Advertising, Hotjar, TikTok Pixel, and more. Explore Curated's tech stack below.

  • Microsoft Advertising
    Advertising
  • Hotjar
    Analytics
  • TikTok Pixel
    Analytics
  • Firebase
    Database
  • ADP
    Human Resource Management System
  • Heap
    Mobile Analytics
  • TypeScript
    Programming Languages
  • Google
    Search Engines

Curated's Email Address Formats

Curated uses at least 1 format(s):
Curated Email FormatsExamplePercentage
First.Last@curated.comJohn.Doe@curated.com
87%
FLast@curated.comJDoe@curated.com
8%
First@curated.comJohn@curated.com
3%
Last@curated.comDoe@curated.com
2%

Frequently Asked Questions

Where is Curated's headquarters located?

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Curated's main headquarters is located at San Francisco, California 94107 United States. The company has employees across 5 continents, including North AmericaAsiaEurope.

What is Curated's official website and social media links?

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Curated's official website is curated.com and has social profiles on LinkedInCrunchbase.

What is Curated's NAICS code?

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Curated's NAICS code is 425 - Wholesale Electronic Markets and Agents and Brokers.

How many employees does Curated have currently?

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As of April 2026, Curated has approximately 249 employees across 5 continents, including North AmericaAsiaEurope. Key team members include Chief Executive Officer: E. S.Chief Executive Officer, Founder: M. C.Head Of Engineering & Gm @curated China: S. M.. Explore Curated's employee directory with LeadIQ.

What industry does Curated belong to?

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Curated operates in the Internet Marketplace Platforms industry.

What technology does Curated use?

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Curated's tech stack includes Microsoft AdvertisingHotjarTikTok PixelFirebaseADPHeapTypeScriptGoogle.

What is Curated's email format?

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Curated's email format typically follows the pattern of First.Last@curated.com. Find more Curated email formats with LeadIQ.

Curated

Internet Marketplace PlatformsCalifornia, United States201-500 Employees

Curated was founded in 2017 with a mission to humanize online shopping. We’ve built a collaborative shopping experience brought to life with a community of passionate experts. Every shopper on Curated gets one-on-one personalized advice to find the right products for their needs so they can enjoy more of what they love.

Through our expert community, Curated has created a new type of knowledge-based work that enables people to earn meaningful income related to the activities and products they are passionate about, from anywhere.

Backed by Forerunner Ventures, Greylock, and Capital G, the company is growing fast. We currently specialize in outdoor sporting goods including skiing, snowboarding, golf, camping, cycling, fishing equipment with many new verticals coming soon!

Section iconCompany Overview

Headquarters
San Francisco, California 94107 United States
NAICS Code
425 - Wholesale Electronic Markets and Agents and Brokers
Employees
201-500

Section iconFunding & Financials

  • $50M$100M

    Curated's revenue is estimated to be in the range of $50M$100M

Section iconFunding & Financials

  • $50M$100M

    Curated's revenue is estimated to be in the range of $50M$100M

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