Insights

Niche Leader Longstanding specialization in high-end, customized massage tables and related equipment positions Custom Craftworks as a trusted supplier for therapists, studios, and educators seeking durable, ergonomic products.

Ergonomic Innovation Continuous product innovation including breast recess and prenatal tables, adjustable height, rounded corners, and quality upholstery suggests upsell opportunities in premium ergonomic options and accessory surrounds.

Strategic Partnership Acquisition by Pivotal Health Solutions and proximity to their Springfield, OR campus indicate potential cross-sell opportunities with a broader wellness and therapy product ecosystem.

SMB Growth Path Revenue under $1M with a prominent reputation and partnerships signals a sales focus on value pricing, volume orders, and scalability programs to win larger contracts with clinics and education institutions.

Content & Visibility Active collaboration interest (Massagetablesnow.com partnership) shows appetite for co-marketing and product feature validation; leverage case studies, showroom-like demos, and education-focused campaigns to accelerate outreach.

Similar companies to Custom Craftworks

Custom Craftworks Tech Stack

Custom Craftworks uses 8 technology products and services including HubSpot Analytics, Amazon Web Services, HubSpot Content Hub, and more. Explore Custom Craftworks's tech stack below.

Custom Craftworks's Email Address Formats

Custom Craftworks uses at least 3 email formats:
Custom Craftworks Email FormatsExamplePercentage
FLast@customcraftworks.comJDoe@customcraftworks.com
73%
First@customcraftworks.comJohn@customcraftworks.com
20%
FMiddleLast@customcraftworks.comJMichaelDoe@customcraftworks.com
7%

Frequently Asked Questions

What is Custom Craftworks's official website and social media links?

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Custom Craftworks's official website is customcraftworks.com and has social profiles on LinkedIn.

How much revenue does Custom Craftworks generate?

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As of August 2026, Custom Craftworks's annual revenue is estimated to be <$1M.

What is Custom Craftworks's NAICS code?

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Custom Craftworks's NAICS code is 71394 - Fitness and Recreational Sports Centers.

How many employees does Custom Craftworks have currently?

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As of August 2026, Custom Craftworks has approximately 4 employees across 1 continents, including North America. Key team members include Owner: S. H., Director Of Operations: T. N. and Shipper: A. N. Explore Custom Craftworks's employee directory with LeadIQ.

What industry does Custom Craftworks belong to?

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Custom Craftworks operates in the Wellness and Fitness Services industry.

What technology does Custom Craftworks use?

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Custom Craftworks's tech stack includes HubSpot Analytics, Amazon Web Services, HubSpot Content Hub, Mailchimp, Microsoft 365, Envoy, Auxilia and Piwik.

What is Custom Craftworks's email format?

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Custom Craftworks's email format typically follows the pattern of FLast@customcraftworks.com. Find more Custom Craftworks email formats with LeadIQ.

When was Custom Craftworks founded?

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Custom Craftworks was founded in 1986.
Custom Craftworks logo

Custom Craftworks

Wellness and Fitness ServicesSouth Dakota, United States2-10 Employees

Custom Craftworks is a wellness and fitness services company known for designing and manufacturing high-end massage tables, chairs, and related equipment. The firm focuses on ergonomic and durable products crafted to meet the comfort needs of clients and the functional requirements of therapists, with attention to features such as adjustable height, rounded corners, and carefully selected materials. Its products are aimed at students, therapists, and educators in the massage, therapy, and holistic health fields, addressing the need for stable, long-lasting furnishings that support effective treatment practices.
Based in the United States, the company traces its roots to 1986 when it was founded by a woodworker seeking a better table design, and it later became part of Pivotal Health Solutions. Over time, Custom Craftworks has grown to be one of the larger manufacturers in its space, and it maintains an ongoing commitment to innovation, including developments like breast recesses and prenatal tables. The business operates from a location in the Springfield, OR area and has formed partnerships to highlight its product features and benefits in the professional community.

Section iconCompany Overview

NAICS Code
71394 - Fitness and Recreational Sports Centers
Founded
1986
Employees
2-10

Section iconFunding & Financials

  • <$1M

    Custom Craftworks's revenue is estimated to be in the range of <$1M

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