Sustainability momentum Custom Fleet demonstrates a strong sustainability focus with partnerships to accelerate sustainable mobility across Australia and New Zealand, a Diamond Partner recognition at the 2025 Sustainability Leadership Summit, and collaboration with Carbn Group to advance sustainable mobility.

Strategic partnerships Recent and ongoing collaborations with Hyundai New Zealand, Wade Group, Supply Nation, Amotai, Carbn Group, and indigenous-owned business initiatives present multiple entry points for joint offerings, supplier diversity programs, and co-branded mobility solutions.

Technology enablement A modern tech stack including iCIMS, Apache Spark, Databricks, Qlik, Oracle Fusion and DocuSign, plus a vehicle-initiated payment platform in development, signals opportunities to upsell analytics, automation, and digital payment solutions for fleet management workflows.

Scale and reach As the largest pure-play automotive fleet management organization with presence in over 50 countries and more than 110,000 vehicles under management, there is potential to propose cross-border fleet optimization services, global compliance tooling, and centralized vendor management.

Growth and governance Revenue is in the mid-range for peers and staff size indicates a scalable operation; combined with leadership in sustainability and compliance-focused initiatives, there are opportunities to position premium data-driven services, risk management, and cost-saving programs to expand wallet share.