Growing Customer Base Custora serves over 100 prominent brands worldwide, including Nordstrom, Tiffany & Co., and Crocs, indicating a strong presence in the retail sector and opportunities to target similar high-value retail clients seeking advanced customer analytics.

Recent Strategic Investment The company secured $20.3 million in funding and was acquired by Amperity in 2019, reflecting recent financial backing and strategic growth which can be leveraged to offer scalable and innovative analytics solutions to potential clients.

Product Innovation With the launch of Custora v10 in July 2019, the platform emphasizes capabilities around reducing churn and increasing customer lifetime value, presenting opportunities to pitch advanced, up-to-date analytics tools to retail brands aiming to enhance customer retention.

Focused Market Segment Operating within the retail industry with a cloud-based analytics platform, Custora is positioned to address evolving retail client needs for data-driven customer engagement, opening paths for outreach to mid-size to large retail enterprises looking for tailored analytics solutions.

Funding and Revenue Potential With a funding of $45 million and revenue estimated between $1 million and $10 million, Custora presents opportunities for sales of new modules or premium services aimed at expanding their financial performance and capturing additional market share in customer analytics.