Sustainability Leadership CWS boco International GmbH's commitment to sustainability is evident through their recent launch of eco-friendly products like the CWS PureLine EcoBlack and the Toilet Paper Foam Dispenser, along with their Level 5 CO2 Performance Ladder certification. This positions the company as an ideal partner for clients seeking environmentally responsible hygiene solutions and sustainability-focused procurement.

Innovative Product Portfolio Recent product launches and partnerships, including customizable hygiene solutions and advanced security technology, suggest opportunities for cross-selling high-tech or eco-conscious hygiene products to existing clients, especially those interested in modern, inclusive, and sustainable facilities management.

Market Expansion & Acquisitions The acquisition of Bernetco and strategic pilot projects in energy management indicate active efforts to expand in the Swiss market and diversify offerings. Engagement with these initiatives can open avenues for upselling comprehensive hygiene and facility management services to new regional clients.

Technology Integration Utilizing platforms like Salesforce, Wix, and TeamSupport demonstrates a focus on digital customer engagement and efficient service delivery. Sales teams can leverage this technological edge to target organizations seeking integrated, tech-enabled hygiene solutions and personalized service approaches.

Environmental & Efficiency Focus CWS’s emphasis on reducing CO2 emissions through pilot projects and eco-initiatives attracts organizations prioritizing sustainability and energy efficiency. Offering tailored programs that align with their environmental goals could significantly increase market penetration among eco-conscious clients.