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Insights

Expanding market reach Dafiti is the largest fashiontech in Latin America with operations in Brazil, Chile, and Colombia, showcasing a significant opportunity to penetrate these markets further and establish brand presence in other countries within the region.

Diverse product portfolio With over 3 thousand brands and 400 thousand products, Dafiti offers a wide range of apparel and fashion items, providing ample opportunities to upsell and cross-sell to existing customers as well as attract new customer segments with varied preferences.

Tech-driven logistics advantage Utilizing cutting-edge technology such as the largest online fashion distribution center in Latin America and innovative AutoStore solution, Dafiti has a logistical edge that can be leveraged to enhance operational efficiency and explore speedy delivery options, thereby attracting more customers seeking quick fashion solutions.

Socially responsible brand Dafiti's commitment to social and environmental responsibility resonates with the growing consumer interest in sustainable and ethically sourced fashion. Highlighting these initiatives can attract a segment of conscious consumers looking to support brands that align with their values, presenting an opportunity for targeted marketing and sales campaigns.

Competitive benchmarking By analyzing similar companies like Submarino, Privalia, and Netshoes, Dafiti can identify competitive advantages and potential gaps in the market that can be capitalized on. This benchmarking exercise can guide sales strategies, product positioning, and pricing decisions to stay ahead in the competitive retail apparel and fashion sector.

Similar companies to Dafiti

Dafiti Tech Stack

Dafiti uses 8 technology products and services including Google Analytics, Snowplow, Duda, and more. Explore Dafiti's tech stack below.

  • Google Analytics
    Analytics
  • Snowplow
    Analytics
  • Duda
    Content Management System
  • Google Font API
    Font Scripts
  • RSS
    Miscellaneous
  • Amazon Web Services
    Platform As A Service
  • HSTS
    Security
  • FlexSlider
    Widgets

Media & News

Dafiti's Email Address Formats

Dafiti uses at least 2 format(s):
Dafiti Email FormatsExamplePercentage
First.Last@dafiti.com.brJohn.Doe@dafiti.com.br
96%
First.Middle@dafiti.com.brJohn.Michael@dafiti.com.br
2%
F.Last@dafiti.com.brJ.Doe@dafiti.com.br
2%

Frequently Asked Questions

Where is Dafiti's headquarters located?

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Dafiti's main headquarters is located at Av. Francisco Matarazzo, 1.350 - 16º andar São Paulo, São Paulo 05001100 BR. The company has employees across 6 continents, including South AmericaNorth AmericaEurope.

What is Dafiti's official website and social media links?

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Dafiti's official website is dafitigroup.com and has social profiles on LinkedIn.

How much revenue does Dafiti generate?

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As of September 2024, Dafiti's annual revenue reached $750M.

What is Dafiti's NAICS code?

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Dafiti's NAICS code is 448 - Clothing and Clothing Accessories Stores.

How many employees does Dafiti have currently?

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As of September 2024, Dafiti has approximately 2.6K employees across 6 continents, including South AmericaNorth AmericaEurope. Key team members include Chief Product Officer | Digital Product: D. K. M.Head Planner: R. K.Head Of Fashion Styling, Photography Studios, E-Production And Creative Marketing: A. B.. Explore Dafiti's employee directory with LeadIQ.

What industry does Dafiti belong to?

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Dafiti operates in the Retail Apparel and Fashion industry.

What technology does Dafiti use?

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Dafiti's tech stack includes Google AnalyticsSnowplowDudaGoogle Font APIRSSAmazon Web ServicesHSTSFlexSlider.

What is Dafiti's email format?

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Dafiti's email format typically follows the pattern of . Find more Dafiti email formats with LeadIQ.

How much funding has Dafiti raised to date?

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As of September 2024, Dafiti has raised $20M in funding. The last funding round occurred on Jan 28, 2014 for $20M.
Dafiti

Dafiti

Retail Apparel and FashionSão Paulo, Brazil1001-5000 Employees

Hello, we are Dafiti, the largest fashiontech in Latin America. Founded in 2011, today we are in three countries: Brazil, Chile and Colombia.

What we want? Fulfilling our purpose: inspiring people to have fun with fashion while achieving our mission of bringing the world's fashion to everyone. We are more than a thousand Dafiters who work for fashion with D-zão - D-zão of Digital, Diversity and Discounts on exclusive brands.

We currently have more than 4 million active customers. On our platform, more than 3 thousand brands and more than 400 thousand products are available. And, to deliver all these items, we have in Brazil the largest online fashion distribution center in Latin America and the largest AutoStore solution in the world.

And how do we do all this? With vibrancy, action and a lot of passion for the business. Our culture reflects how much we seek to work as a team, creating a space where everyone is welcome and can be motivated to deliver the best products and services to our customers. All this, without forgetting our social and environmental responsibility because the fashion we want to see is the one that changes the world.

Section iconCompany Overview

Headquarters
Av. Francisco Matarazzo, 1.350 - 16º andar São Paulo, São Paulo 05001100 BR
NAICS Code
448 - Clothing and Clothing Accessories Stores
Employees
1001-5000

Section iconMedia & News

Section iconFunding & Financials

  • $20M

    Dafiti has raised a total of $20M of funding over 6 rounds. Their latest funding round was raised on Jan 28, 2014 in the amount of $20M.

  • $100M$1B

    Dafiti's revenue is in the range of $100M$1B

Section iconFunding & Financials

  • $20M

    Dafiti has raised a total of $20M of funding over 6 rounds. Their latest funding round was raised on Jan 28, 2014 in the amount of $20M.

  • $100M$1B

    Dafiti's revenue is in the range of $100M$1B

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