Construction Audience DJC targets construction, architecture, engineering, consulting, commercial real estate, government, urban planning and law in the Northwest, making it a highly focused channel for decision-makers in these sectors. Sales opportunities include industry-specific print and digital advertising packages, sponsored content, and event sponsorships designed to reach builders, engineers and policymakers.

Digital Opportunities With a digital footprint including YouTube and Google Analytics, DJC can monetize online through display ads, video placements, sponsored newsletters, and data-driven campaigns. Upsell services such as audience targeting, cross-channel packages, and performance reporting to advertisers.

Events Partnerships Leverage DJC’s local brand and 100-year history to host construction-focused events, webinars, and roundtables, offering sponsorships, speaker slots, and content licensing. Create partnership programs with suppliers, service firms, and government or urban planning agencies.

Print Reach As a local, long standing publication publishing six days a week, DJC remains a strong print channel for Northwest businesses. Sell print ad packages, preprint inserts, and distribution partnerships, plus cross-promoted digital tie-ins to extend reach.

Tech Marketing DJC’s tech stack features Microsoft 365, Google Analytics, YouTube and more, presenting opportunities to offer marketing technology services, CRM-friendly advertising operations, and analytics dashboards for advertisers. Propose managed marketing services, data insights, and automation to optimize cross-channel campaigns across print and digital.