Discontinued Product Line With all Drobo products officially discontinued and the brand being rebranded under Nexsan, there is a potential opportunity to offer upgrade or migration solutions to customers looking for continued storage support and services.
Emerging Market Presence Recent product launches like the Drobo 5C and 8D indicate ongoing innovation and a focus on self-managing and direct-attached storage solutions, which can appeal to small to medium-sized businesses and tech-savvy professionals.
Strategic Mergers The merger with Nexsan presents an opportunity to position complementary storage products and services, targeting existing Nexsan customers and expanding the sales funnel within enterprise storage markets.
Financial Constraints With revenue between 1 million to 10 million and only 4 million in funding, there may be a need for new investment or partnership opportunities to scale or enhance storage solutions and support offerings.
Partnership Potential Existing collaborations with major players like Apple suggest a pathway to co-develop integrated storage solutions and leverage brand trust, making joint marketing and partnership strategies attractive for sales growth.