Integrated Services Davis Lighting Designs offers end-to-end event production, from lighting design to logistics and implementation, now including video production. This combined capability presents upsell opportunities to clients seeking single-source providers for concerts, theatre, and corporate events.

Boutique Scale With a small team (2-10 employees) in Irving, TX, the company can be positioned as a flexible, personalized partner for mid-size live productions, offering fast response times and customized service for regional events and touring shows.

Tech Enabled Existing tech stack and online presence indicate openness to digital workflow improvements. Propose cloud-based project management, remote lighting control demos, and virtual site surveys to streamline proposals for venues and event organizers.

Diversified Revenue Recent expansion into video production complements lighting and sound offerings, creating cross-sell opportunities for clients requiring multimedia for concerts, theatre, and corporate events, enabling bundled packages.

Industry Positioning Operate in a competitive market with larger, established lighting firms. Position as a specialty partner for high-touch, quick-turnaround events, targeting mid-market venues and productions that value bespoke design and hands-on service.