Natural Color Expertise Givaudan Sense Colour has over 155 years of expertise in natural color solutions, positioning it as a leading provider for food and beverage companies seeking high-quality, natural ingredients to meet growing consumer demand for clean label products.

Broad Palette Offering The division offers the broadest range of natural color solutions, presenting opportunities to cater to diverse customer flavor and color requirements across various food segments, enabling tailored product development for brands aiming for innovation.

Strong Parent Support As a division of Givaudan, a global leader in fragrance, beauty, and taste, Sense Colour benefits from extensive R&D resources, distribution networks, and brand credibility, facilitating entry into new markets and expanding sales channels.

Market Expansion Potential With competitors like Chr. Hansen and DSM operating at larger scales, there are growth opportunities for Sense Colour to expand its footprint in premium natural color markets, especially targeting health-conscious and eco-friendly brands.

Financial Growth Opportunities Generating revenue between 500 million and 1 billion dollars, Sense Colour demonstrates significant market presence, offering prospects for upselling advanced natural coloring solutions and building long-term partnerships with innovative food manufacturers.