Strong Market Presence De Amersfoortse operates within the mid-sized insurance sector with revenues between 10M and 25M, positioning itself as a reputable provider targeting entrepreneurs with tailored insurance products, creating opportunities for tailored insurance solutions and enterprise partnerships.

Digital Engagement Utilizing a tech stack including Google Analytics and Hotjar demonstrates a focus on digital customer engagement and website optimization, indicating potential for upselling digital marketing, analytics, and customer experience enhancement services.

Niche Focus on Entrepreneurs Specializing in insurance products for entrepreneurs dealing with areas like disability and absenteeism presents prospects for additional services such as risk management, consulting, and digital tools to streamline client operations.

Competitive Landscape Positioned alongside similar companies like FBTO and Achmea, De Amersfoortse offers opportunities for collaborative ventures, co-branded products, or digital innovation partnerships to differentiate in a competitive market.

Growth and Development With an employee base under 1,000 and recent financial stability, there is potential for expanding client services, investing in new insurance offerings, or enhancing operational technologies to capture greater market share and improve customer retention.