Comprehensive Digital Marketing Dealer Current offers an all-in-one digital marketing solution tailored for automotive retail, providing services like SEO, video marketing, reputation management, and social media. This integrated approach suggests opportunities to upsell or enhance existing marketing packages with additional digital tools.

Small to Medium Business Focus With a workforce of 11 to 50 employees and revenue between 1 million and 10 million dollars, Dealer Current targets small and midsize automotive dealerships. This indicates a potential gateway to develop specialized product offerings or flexible pricing models suited to smaller clients.

Tech-Driven Approach Using a modern tech stack including WordPress, Google Analytics, and PHP, Dealer Current emphasizes data-driven digital marketing strategies. Opportunities exist to offer advanced analytics, AI-powered marketing insights, or website optimization tools for enhanced client performance.

Growth Potential Given the focus on quick marketing ROI within 30 days, there's potential to position additional services that accelerate dealership sales or improve online visibility, capitalizing on their emphasis on short-term results.

Competitive Landscape Compared to larger competitors like DealerSocket and Dealertrack, Dealer Current's smaller size could be attractive to dealerships seeking personalized service and flexible solutions. Tailoring outreach to emphasize customized support and agility could open sales channels within this niche.