Dealertrack

Software DevelopmentNew York, United States1001-5000 Employees

Dealertrack develops software for automotive retail, including a dealer management system and access to a large lender network, to help dealers, lenders, and OEMs streamline workflows, speed transactions, and improve the car-buying process. As a brand within Cox Automotive, it operates within a broader ecosystem of automotive retail solutions. In addition to its software, the company shares industry insights through live and on-demand webinars, podcasts, practical tips, and data-driven analyses to support compliance, fraud risk mitigation, operations optimization, and digital retailing.

Its primary customers are automotive dealers, lenders, and OEMs seeking more efficient operations and a better digital purchasing experience. The company is based in North New Hyde Park, New York, and is positioned as a software provider within the Cox Automotive ecosystem. A recent development includes a January 2026 announcement that Cox Automotive integrated native payment solutions with Dealertrack, reflecting ongoing collaboration within the network.

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