Insights

Strategic Industry Position DealerTrack operates within the automotive software development industry, serving a substantial client base with an estimated revenue between 500 million and 1 billion dollars, indicating strong market presence and growth potential.

Expanding Integration Ecosystem Recent partnerships with major DMS platforms like NUMA and Cox Automotive, along with integrations involving AI-driven fraud detection and payment solutions, suggest opportunities to upsell or expand integrations for clients seeking comprehensive, connected automotive retail solutions.

Innovative Product Launches The launch of the Dealer Match Dashboard highlights product innovation aimed at improving dealer experiences, presenting cross-selling opportunities for complementary tools or advanced analytics solutions to enhance dealer efficiency.

Technology-Driven Efficiency Utilizing a tech stack that includes Google Cloud, MicroStrategy, and Linux indicates a modern, scalable infrastructure, which can be attractive for prospects looking for reliable, cloud-based software solutions optimized for high performance.

Market Growth & Opportunity With a diverse range of similar industry players and large enterprise clients like Cox Automotive and HCC Loans, there are significant opportunities to target enterprise-sized dealerships and financial institutions for customized or premium service offerings.

Dealertrack Tech Stack

Dealertrack uses 8 technology products and services including MyTime, Domo, Ansible, and more. Explore Dealertrack's tech stack below.

  • MyTime
    Appointment Scheduling
  • Domo
    Business Intelligence
  • Ansible
    Configuration Management
  • Open Graph
    Content Management System
  • Red Hat Enterprise Linux
    Operating Systems
  • Elementor
    Page Builders
  • Hadoop
    Programming Languages
  • Microsoft Teams
    Team Collaboration

Dealertrack's Email Address Formats

Dealertrack uses at least 1 format(s):
Dealertrack Email FormatsExamplePercentage
First.Last@dealertrack.comJohn.Doe@dealertrack.com
94%
FirstLast@dealertrack.comJohnDoe@dealertrack.com
4%
FLast@dealertrack.comJDoe@dealertrack.com
2%

Frequently Asked Questions

Where is Dealertrack's headquarters located?

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Dealertrack's main headquarters is located at 3400 New Hyde Park Road North New Hyde Park, New York 11042 United States. The company has employees across 4 continents, including North AmericaAsiaEurope.

What is Dealertrack's phone number?

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You can contact Dealertrack's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Dealertrack's stock symbol?

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Dealertrack is a publicly traded company; the company's stock symbol is TRAK1.

What is Dealertrack's official website and social media links?

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Dealertrack's official website is dealertrack.com and has social profiles on LinkedIn.

What is Dealertrack's NAICS code?

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Dealertrack's NAICS code is 5112 - Software Publishers.

How many employees does Dealertrack have currently?

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As of June 2026, Dealertrack has approximately 1.9K employees across 4 continents, including North AmericaAsiaEurope. Key team members include Chief Executive Officer: C. B.Vice President Of Revenue Operations: N. L.Vp F&i Solutions: A. M.. Explore Dealertrack's employee directory with LeadIQ.

What industry does Dealertrack belong to?

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Dealertrack operates in the Software Development industry.

What technology does Dealertrack use?

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Dealertrack's tech stack includes MyTimeDomoAnsibleOpen GraphRed Hat Enterprise LinuxElementorHadoopMicrosoft Teams.

What is Dealertrack's email format?

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Dealertrack's email format typically follows the pattern of First.Last@dealertrack.com. Find more Dealertrack email formats with LeadIQ.

When was Dealertrack founded?

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Dealertrack was founded in 2001.

Dealertrack

Software DevelopmentNew York, United States1001-5000 Employees

Dealertrack provides industry leading automotive retail software, including our award winning DMS and access to the largest lender network, that helps dealers, lenders, and OEMs simplify workflows, speed up transactions, and improve the car-buying experience. As a Cox Automotive brand, we deliver trusted solutions that power smarter, more connected automotive retail.

We’re more than technology. Dealertrack also serves as proven partner and trusted source for automotive industry insights, supporting dealers with:
• Live and on-demand webinars
• Podcasts and expert discussions
• Practical quick tips and best practices
• Data-driven insights on trends shaping automotive retail

Whether you’re navigating compliance, mitigating fraud risk, optimizing operations, or advancing digital retailing, Dealertrack helps you move forward with confidence.

Section iconCompany Overview

Headquarters
3400 New Hyde Park Road North New Hyde Park, New York 11042 United States
Phone number
Stock Symbol
TRAK1
NAICS Code
5112 - Software Publishers
Founded
2001
Employees
1001-5000

Section iconFunding & Financials

  • $1B$10B

    Dealertrack's revenue is estimated to be in the range of $1B$10B

Section iconFunding & Financials

  • $1B$10B

    Dealertrack's revenue is estimated to be in the range of $1B$10B

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