Dean Runyan Associates

Market ResearchOregon, United States2-10 Employees

Dean Runyan Associates is a Portland, Oregon-based market research firm specializing in travel and tourism research and economic impact analysis. Since 1984, the company has supported clients with market research, planning, and economic analysis for travel, tourism, recreation, and education projects. It collaborates with facilities and destinations to produce clear market reporting used for planning, policy, evaluation, marketing, and facility design. The firm emphasizes transparent methodologies and meticulous attention to detail, handling projects of varying sizes while maintaining clear and responsive communications with partners.

The organization operates with a small team and serves a diverse client base, from individual facilities or events to state and national agencies, prioritizing straightforward communication. In 2021, Travel Oregon partnered with Dean Runyan Associates to estimate the economic significance of the travel industry in Oregon.

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