Insights

Narrative Power Define American is a narrative change organization focused on humanizing immigrant conversations across media. This suggests opportunities to sell services around media consulting, content development, and tailored advocacy campaigns to brands or networks looking to diversify storytelling.

Media Impact Recognition by Fast Company and a track record consulting on over 45 film and TV projects across major networks and streaming platforms indicates credibility with entertainment industry buyers and potential co-production or consulting engagements for production studios and networks seeking authentic immigrant stories.

Strategic Partnerships Recent collaboration with Harmony Labs and ongoing media research series point to opportunities to propose joint ventures, research-backed campaigns, and data-driven media strategies for clients aiming to influence audiences in the moveable middle.

Scale Potential With a small team (11-50 employees) and a revenue range of one to ten million, Define American may be open to scalable services like white-label content production, partnerships with larger nonprofits, or subcontracting to agencies seeking specialized immigrant storytelling expertise.

Political and Social Alignment Active through campaigns and reports that mobilize public opinion on immigration, there are clear opportunities to offer educational content, training, and industry guidelines for entertainment professionals and corporate communicators aiming to adopt responsible portrayal practices.

Similar companies to Define American

Define American Tech Stack

Define American uses 8 technology products and services including Linkedin Insight Tag, Adobe Creative Cloud, Canva, and more. Explore Define American's tech stack below.

Media & News

Define American's Email Address Formats

Define American uses at least 2 email formats:
Define American Email FormatsExamplePercentage
First@defineamerican.comJohn@defineamerican.com
97%
FirLast@defineamerican.comJohDoe@defineamerican.com
3%

Frequently Asked Questions

What is Define American's official website and social media links?

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Define American's official website is defineamerican.com and has social profiles on LinkedIn.

How much revenue does Define American generate?

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As of September 2026, Define American's annual revenue is estimated to be $1M - $10M.

What is Define American's SIC code and NAICS code?

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Define American's SIC code is 8322 - Individual and Family Social Services and NAICS code is 8134 - Civic and Social Organizations.

How many employees does Define American have currently?

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As of September 2026, Define American has approximately 14 employees across 1 continents, including North America. Key team members include Chief Operating Officer: B. N. and Manager, Foundation & Corporate Giving: E. C. Explore Define American's employee directory with LeadIQ.

What industry does Define American belong to?

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Define American operates in the Civic and Social Organizations industry.

What technology does Define American use?

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Define American's tech stack includes Linkedin Insight Tag, Adobe Creative Cloud, Canva, Amazon Web Services, WordPress, Google Workspace, Mailgun and Stripe.

What is Define American's email format?

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Define American's email format typically follows the pattern of First@defineamerican.com. Find more Define American email formats with LeadIQ.

When was Define American founded?

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Define American was founded in 2011.
Define American logo

Define American

Civic and Social OrganizationsCalifornia, United States11-50 Employees

Define American is a nonprofit organization focused on reframing public discussions of immigration by shaping narratives in media across news, entertainment, and digital platforms. It provides guidance to television productions, develops original content, conducts media advocacy, and hosts live events, and has consulted on more than 45 film and television projects, including Grey's Anatomy and Superstore for networks such as ABC and NBC and streaming services like Netflix and Hulu. 

Based in Los Angeles, California, Define American operates within the civic and social sector with a relatively small team. It has been recognized by Fast Company as one of the world's most innovative companies, notably for its work in film and television. In September 2024, it announced a partnership with Harmony Labs to publish Move Them or Lose Them, a research series examining the media habits of the moveable middle.

Section iconCompany Overview

SIC Code
8322 - Individual and Family Social Services
NAICS Code
8134 - Civic and Social Organizations
Founded
2011
Employees
11-50

Section iconFunding & Financials

  • $1M - $10M

    Define American's revenue is estimated to be in the range of $1M - $10M

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