Strategic expansion DEKRA North America is expanding facilities and capabilities in the Americas, including a new Plymouth, Michigan testing facility with multiple specialized chambers, signaling opportunities to offer expanded testing services, equipment modernization, and proximity-based solutions for automotive OEMs and suppliers.

EV testing growth Recent launch of e-motor, inverter, and integrated e-axle dynamometer testing at the Plymouth Automotive Test Center of Excellence indicates strong demand for electric propulsion validation, presenting cross-sell opportunities for battery safety, thermal management, and software validation services.

Strategic partnerships DEKRA's collaborations with Polestar for U.S. Certified Collision Program and with Quality Collision Group to integrate QCARE show a channel-focused sales path to OEMs and collision networks; potential to pursue additional OEMs, tier suppliers, and repair networks with certification and risk assessment offerings.

Sustainability push Expansion of sustainability services in the Americas and DEKRA’s global emphasis on environmental/regulatory compliance present opportunities to upsell supplier ESG certifications, process safety consulting, and green product testing for manufacturers aiming to meet regulatory and customer sustainability demands.

Technology enablement A diverse tech stack including Salesforce Service Cloud, Smartsheet, and Kubernetes indicates readiness for scalable, customer-centric offerings; leverage data-driven sales motions, remote testing coordination, and integrated service delivery to win managed services contracts with automotive and industrial clients.