Territory Growth Desert Mountain Medical is the exclusive Arthrex distributor for Arizona, New Mexico and Western Texas, providing a strong base to deepen regional penetration with hospitals, clinics and sports medicine centers.

Education Opportunity Leverage Arthrex educational services and a broad product catalog to drive surgeon adoption through local trainings, workshops and surgical simulations, helping Desert Mountain Medical become the region's preferred education and equipment partner.

Portfolio Leverage Arthrex offers a large product portfolio across arthroscopy and sports medicine with many cross sell opportunities to meet regional demand, enabling bundled solutions and device refresh programs.

Growth Economics As a small to mid sized distributor with room to grow, there is upside from higher margin premium devices, value added services and potential financing or service offerings for capital equipment to expand wallet share within health systems and clinics.

Digital Advantage The existing tech stack indicates opportunities to optimize digital marketing and lead generation in the Southwest; implement targeted campaigns, case studies and educator events, and use analytics to convert inquiries into Arthrex product opportunities.