Sustainability Advantage Desso emphasizes Cradle to Cradle design and healthy interior environments, aligning with customer demand for sustainable, healthy spaces in commercial buildings, healthcare, and education. Leverage this to position Tarkett’s broader eco-friendly flooring solutions to clients prioritizing green certifications and WELL/LEED standards.

Global Scale Access As part of Tarkett, Desso benefits from a global footprint (100+ countries) and extensive product range. This enables cross-selling of complementary flooring and sports surface solutions to existing customers and regional accounts seeking single-provider simplicity and consistent sustainability claims.

Modular Expertise Desso’s long-standing specialization in modular carpeting and design flexibility supports quick customization for commercial interiors. Sales opportunities exist in project-driven markets (hospitals, offices, hospitality) where fast lead times and adaptable layouts are valued.

Indoors Health Focus With a focus on healthier indoor environments due to high indoor time, there is demand for carpeting solutions that contribute to occupant well-being. Position premium acoustics, air quality, and lifecycle benefits as differentiators in tenant-ready building showcases.

Digital Transformation Leveraging tech stack tools (AutoCAD, Azure AD, Google Tag Manager, etc.) indicates readiness for digital collaboration, BIM-compatible product data, and e-commerce or centralized procurement. Propose integrated project workflows, digital brochures, and data-driven quoting to accelerate deals with design-build teams.