Insights

Wholesale Opportunity Dharma's established dye and fabric paint lines, plus a successful Bluebird shade addition, suggest strong B2B demand; targeted wholesale partnerships with independent art supply retailers, studios, and education programs could scale revenue beyond the current small-business range.

Lifecycle Marketing They already use Klaviyo and Google Analytics, indicating a foundation for data-driven growth. By implementing targeted lifecycle emails, product recommendations, and post-purchase follow-ups, they could increase repeat purchases and average order value with existing customers.

Sustainable Positioning Guiding principles emphasize fair and honest business; there is an opportunity to strengthen sustainability messaging through eco-friendly dyes, low-impact packaging, and certified sustainable products to attract educators and eco-conscious shoppers.

Logistics Optimization With existing FedEx shipping and a mail-order legacy, Dharma could leverage bulk shipping, packaging optimization, and preferential carrier rates to improve margins and offer reliable, cost-effective fulfillment to wholesale customers.

Educational Partnerships Historically strong in education and community through dyes and crafts; partnering with art schools, studios, and workshops could create a channel for supplies, training content, and recurring orders while expanding brand reach.

Dharma Trading Co Tech Stack

Dharma Trading Co uses 8 technology products and services including Open Graph, Google Workspace, Klaviyo, and more. Explore Dharma Trading Co's tech stack below.

  • Open Graph
    Content Management System
  • Google Workspace
    Email
  • Klaviyo
    Marketing Automation
  • reCAPTCHA
    Security
  • FedEx
    Transportation And Fleet Management
  • Google Search Console
    Web Analytics
  • Google Analytics
    Web Analytics
  • Apache
    Web Servers

Dharma Trading Co's Email Address Formats

Dharma Trading Co uses at least 1 format(s):
Dharma Trading Co Email FormatsExamplePercentage
First@dharmatrading.comJohn@dharmatrading.com
86%
First.Last@dharmatrading.comJohn.Doe@dharmatrading.com
9%
FirstL@dharmatrading.comJohnD@dharmatrading.com
5%

Frequently Asked Questions

Where is Dharma Trading Co's headquarters located?

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Dharma Trading Co's main headquarters is located at 1805 South Mcdowell Boulevard Extension Petaluma, California 94954 United States. The company has employees across 1 continents, including North America.

What is Dharma Trading Co's phone number?

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You can contact Dharma Trading Co's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Dharma Trading Co's official website and social media links?

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Dharma Trading Co's official website is dharmatrading.com and has social profiles on LinkedIn.

What is Dharma Trading Co's NAICS code?

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Dharma Trading Co's NAICS code is 4539 - Other Miscellaneous Store Retailers.

How many employees does Dharma Trading Co have currently?

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As of May 2026, Dharma Trading Co has approximately 30 employees across 1 continents, including North America. Key team members include President: I. G.General Manager: S. L.Manager: L. M.. Explore Dharma Trading Co's employee directory with LeadIQ.

What industry does Dharma Trading Co belong to?

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Dharma Trading Co operates in the Retail Art Supplies industry.

What technology does Dharma Trading Co use?

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Dharma Trading Co's tech stack includes Open GraphGoogle WorkspaceKlaviyoreCAPTCHAFedExGoogle Search ConsoleGoogle AnalyticsApache.

What is Dharma Trading Co's email format?

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Dharma Trading Co's email format typically follows the pattern of First@dharmatrading.com. Find more Dharma Trading Co email formats with LeadIQ.

When was Dharma Trading Co founded?

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Dharma Trading Co was founded in 1969.

Dharma Trading Co

Retail Art SuppliesCalifornia, United States11-50 Employees

Dharma Trading Co is a Petaluma, California-based retailer serving the art and craft market, with a long history dating back to 1969. The company began as a yarn shop and gradually expanded into dyes for tie-dye, fabric paints, T-shirts, and clothing, ultimately evolving into a broader mail-order and retail supplier for artists and makers. Its approach emphasizes honest and fair treatment of customers, suppliers, and employees, reflecting a guiding principle that ethical business can accompany profitability. The business operates in the retail art supplies industry, leveraging catalogs and, since the early days of the internet, an online presence to reach a wide audience; recent developments include introducing new dye colors and maintaining ongoing product catalogs. Dharma’s customer base includes individuals and organizations seeking dye and fabric-related supplies, with the company aiming to provide reliable materials and straightforward service within a primarily North American market. The firm is anchored in its founding ethos and has grown to employ a substantial number of people across full- and part-time roles, maintaining a reputation as a straightforward, fair supplier in its field.

Section iconCompany Overview

Headquarters
1805 South Mcdowell Boulevard Extension Petaluma, California 94954 United States
Phone number
NAICS Code
4539 - Other Miscellaneous Store Retailers
Founded
1969
Employees
11-50

Section iconFunding & Financials

  • $1M

    Dharma Trading Co's revenue is estimated to be in the range of $1M

Section iconFunding & Financials

  • $1M

    Dharma Trading Co's revenue is estimated to be in the range of $1M

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