DIA Brasil Employee Directory
RetailSão Paulo, Brazil1001-5000 Employees
DIA Brasil operates a network of neighborhood discount grocery stores, delivering a convenient, quick, and comprehensive shopping experience with fresh products and savings. It runs 244 DIA stores, both company-owned and franchised, across the state of São Paulo, supported by a distribution center and a central office. The company has a long-standing role in Brazilian retail as the first supermarket franchisor and is recognized for its private-label offerings, with headquarters in São Paulo. Its customer base consists of everyday shoppers seeking accessible, near-home retail with economical options. In 2021, the brand introduced new display models for perishables to bring products closer to shoppers, reflecting ongoing store-level optimization.