Insights

Expanding Store Network DIA Brasil operates a growing network of 244 stores primarily in São Paulo, indicating potential opportunities to offer supply chain solutions, localized products, and customized merchandising services to further support their expansion and enhance shopper experience.

Focus on Freshness The company's recent initiative to introduce models for presenting perishables suggests a focus on improving product presentation and freshness, opening avenues for vendors of fresh produce, refrigerated logistics, and display technologies.

Technology Adoption Utilizing cloud services like AWS, Cloudflare, and WhatsApp Business demonstrates a modern digital infrastructure, creating opportunities to suggest advanced retail tech solutions such as AI-driven inventory management or customer engagement tools.

Pricing and Value Proposition As a proximity retailer emphasizing economy, DIA Brasil's value-led positioning provides a platform for partner brands in affordable products or private label categories to expand their reach within price-sensitive segments.

Leadership Restructuring Recent leadership changes and restructuring initiatives signal an openness to operational improvements and innovation, making this an ideal time to introduce strategic partnerships for technology upgrades, logistics enhancements, or customer experience innovations.

DIA Brasil Tech Stack

DIA Brasil uses 8 technology products and services including Amazon Web Services, Amazon CloudFront, Centro, and more. Explore DIA Brasil's tech stack below.

  • Amazon Web Services
    Cloud Hosting
  • Amazon CloudFront
    Content Delivery Network
  • Centro
    Demand Side Platforms
  • Element UI
    Javascript Frameworks
  • WhatsApp Business
    Live Chat
  • HSTS
    Security
  • Cloudflare Bot Management
    Security
  • Facebook
    Widgets

DIA Brasil's Email Address Formats

DIA Brasil uses at least 1 format(s):
DIA Brasil Email FormatsExamplePercentage
First.Last@dia.com.brJohn.Doe@dia.com.br
81%
First.Middle@dia.com.brJohn.Michael@dia.com.br
7%
First.Middle.Last@dia.com.brJohn.Michael.Doe@dia.com.br
6%
First_Last@dia.com.brJohn_Doe@dia.com.br
6%

Frequently Asked Questions

Where is DIA Brasil's headquarters located?

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DIA Brasil's main headquarters is located at Rua Leopoldo de Bulhões 40, São Paulo, 04022-020, BR. The company has employees across 4 continents, including South AmericaEuropeNorth America.

What is DIA Brasil's official website and social media links?

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DIA Brasil's official website is dia.com.br and has social profiles on LinkedIn.

What is DIA Brasil's NAICS code?

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DIA Brasil's NAICS code is 44-45 - Retail Trade.

How many employees does DIA Brasil have currently?

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As of October 2025, DIA Brasil has approximately 10K employees across 4 continents, including South AmericaEuropeNorth America. Key team members include Ceo - Diretor Presidente Dia Brasil: S. D.Ceo: F. F.It Director: M. M. T. J.. Explore DIA Brasil's employee directory with LeadIQ.

What industry does DIA Brasil belong to?

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DIA Brasil operates in the Retail industry.

What technology does DIA Brasil use?

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DIA Brasil's tech stack includes Amazon Web ServicesAmazon CloudFrontCentroElement UIWhatsApp BusinessHSTSCloudflare Bot ManagementFacebook.

What is DIA Brasil's email format?

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DIA Brasil's email format typically follows the pattern of First.Last@dia.com.br. Find more DIA Brasil email formats with LeadIQ.

When was DIA Brasil founded?

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DIA Brasil was founded in 1979.

DIA Brasil

RetailBrazil10001+ Employees

Somos o Atacadinho de Bairro! A loja que proporciona uma experiência de compra fácil, rápida e completa, perto de casa, com produtos fresquinhos e muita economia. 

Hoje são 244 lojas DIA, próprias e franqueadas, distribuídas pelo estado de São Paulo. Juntos, somos mais de 2.500 colaboradoras e colaboradores, que trabalham nas unidades, no Centro de Distribuição e em nossa Matriz.

Pioneirismo é a marca registrada do DIA. Além de sermos a primeira franqueadora supermercadista do país, também somos referência no segmento de marca própria. 

Venha escrever sua trajetória junto com a gente!

Section iconCompany Overview

Headquarters
Rua Leopoldo de Bulhões 40, São Paulo, 04022-020, BR
Website
dia.com.br
NAICS Code
44-45 - Retail Trade
Founded
1979
Employees
10001+

Section iconFunding & Financials

  • $10M$25M

    DIA Brasil's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $10M$25M

    DIA Brasil's revenue is estimated to be in the range of $10M$25M

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