Insights

Expansion into Keto Market Diet Direct has recently launched a new 'Keto' line of products, tapping into the popular and growing market segment focused on ketogenic diet foods. This expansion presents a significant sales opportunity to target customers looking for convenient, keto-friendly options.

Product Innovation with Lowered Sugar Bars The introduction of a new lowered sugar protein + fiber bar lineup from WestSlim showcases Diet Direct's commitment to product innovation. This unique offering caters to customers seeking healthier snack options, presenting a sales opportunity to promote these bars as a nutritious and satisfying choice.

Sustainability Focus and Employee Benefits Diet Direct's commitment to sustainability and well-being extends to its employee benefits, including remote work options, health programs, and retirement plans. Highlighting these benefits can position the company as an attractive partner for corporate wellness initiatives and employee engagement programs, opening doors to potential B2B sales opportunities.

Tech-Enabled Customer Experience Utilizing a tech stack that includes Optimizely, Amazon Web Services, and Bootstrap, Diet Direct demonstrates a focus on enhancing the customer experience through technology. Leveraging these tools can optimize sales processes, personalize interactions, and drive customer retention, offering opportunities for sales teams to capitalize on advanced digital strategies.

Competitive Positioning in Wellness Market In a competitive landscape with companies like Noom, Atkins, Jenny Craig, and Slimfast, Diet Direct distinguishes itself through its unique product offerings and customer-centric approach. Emphasizing these differentiators in sales pitches can attract health-conscious consumers who seek tailored solutions, positioning the company for continued growth and market expansion.

Diet Direct Tech Stack

Diet Direct uses 8 technology products and services including Optimizely, AppNexus, Crazy Egg, and more. Explore Diet Direct's tech stack below.

  • Optimizely
    A/B Testing
  • AppNexus
    Advertising
  • Crazy Egg
    Analytics
  • jQuery CDN
    Content Delivery Network
  • Google Font API
    Font Scripts
  • Amazon Web Services
    Platform As A Service
  • Bootstrap
    UI Frameworks
  • YouTube
    Video Players

Diet Direct's Email Address Formats

Diet Direct uses at least 1 format(s):
Diet Direct Email FormatsExamplePercentage
first.last@dietdirect.comJohn.Doe@dietdirect.com
61%
first@dietdirect.comJohn@dietdirect.com
32%
flast@dietdirect.comJDoe@dietdirect.com
5%
firstmiddle.last@dietdirect.comJohnMichael.Doe@dietdirect.com
2%

Frequently Asked Questions

Where is Diet Direct's headquarters located?

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Diet Direct's main headquarters is located at 3200 Corporate Drive, Suite B Wilmington, North Carolina 28405 US. The company has employees across 3 continents, including North AmericaAsiaEurope.

What is Diet Direct's phone number?

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You can contact Diet Direct's main corporate office by phone at +1-619-514-4225. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Diet Direct's official website and social media links?

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Diet Direct's official website is dietdirect.com and has social profiles on LinkedIn.

How much revenue does Diet Direct generate?

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As of March 2024, Diet Direct's annual revenue reached $3.8M.

What is Diet Direct's NAICS code?

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Diet Direct's NAICS code is 812191 - Diet and Weight Reducing Centers.

How many employees does Diet Direct have currently?

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As of March 2024, Diet Direct has approximately 23 employees across 3 continents, including North AmericaAsiaEurope. Key team members include Ceo: T. D.Co-Founder: M. L.President: B. H.. Explore Diet Direct's employee directory with LeadIQ.

What industry does Diet Direct belong to?

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Diet Direct operates in the Wellness and Fitness Services industry.

What technology does Diet Direct use?

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Diet Direct's tech stack includes OptimizelyAppNexusCrazy EggjQuery CDNGoogle Font APIAmazon Web ServicesBootstrapYouTube.

What is Diet Direct's email format?

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Diet Direct's email format typically follows the pattern of . Find more Diet Direct email formats with LeadIQ.

When was Diet Direct founded?

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Diet Direct was founded in 2005.
Diet Direct

Diet Direct

Wellness and Fitness ServicesNorth Carolina, United States11-50 Employees

About Diet Direct:
Diet Direct is a leading online retailer of health, wellness and weight management products. We are headquartered in Wilmington, NC, along the beautiful southern coast.

For nearly two decades, we've continued to experience growth by delivering premium and essential nutrition right to the door of our customers. We have an expanding selection of well-known brands that include WonderSlim, FastBoost, WonderVites, Bariwise, and Bariatric Choice. We are absolutely focused on continual, sustainable growth through our product innovation, research and development, marketing efforts and successful launches of new products, as well as rapid expansion into the ever growing marketplaces.

We are committed to empowering customers and our people to live active, productive and healthier lives.
Personal improvement through better nutrition is at the core of what we do. Every new product we create is the result of our people working together to deliver healthy solutions to meet the unique needs of our customer. Every one of us strives toward a common goal — creating the best customer experiences and delivering products that serve a purpose.

Diet Direct  benefits help further the well-being of our employees and their families in important ways. Every full time member of our team can take advantage of working remotely, health and dental programs, as well as paid time off and retirement plans and other benefits.  In addition to being talented, our team members are dedicated, action-oriented and always seeking to grow professionally.

So bring your passion, drive, work ethic and original, out-of -the box thinking and get ready to share it. This is where your hard work can make a difference in people’s health and lifestyle. Including your own. If that sounds like you and the work culture that you feel you would thrive in, we would love to meet you.

Section iconCompany Overview

Headquarters
3200 Corporate Drive, Suite B Wilmington, North Carolina 28405 US
Phone number
+1-619-514-4225
NAICS Code
812191 - Diet and Weight Reducing Centers
Founded
2005
Employees
11-50

Section iconFunding & Financials

  • $10M

    Diet Direct's revenue is in the range of $10M

Section iconFunding & Financials

  • $10M

    Diet Direct's revenue is in the range of $10M

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