Insights

Strategic Partnerships Diet ID already collaborates with wellness companies, health systems, and employers and has a history of integrating with meal providers like Sun Basket. Sales opportunities exist in expanding partnerships with digital health platforms, corporate wellness programs, and payer networks to offer integrated nutrition assessment and behavior change solutions.

Scaleable Offering The real-time, image-based dietary assessment that saves time and enables scale positions Diet ID well for B2B adoption across large employer plans, government programs, and health systems seeking scalable nutrition measurement and improvement tools.

White-label Potential Diet ID provides white-labeled nutrition measurement and improvement solutions, presenting a selling point to health plans and employers that want to brand the toolkit as their own, enhancing adoption and member engagement.

Clinical Validation With leadership from clinical experts and a recent Senior Medical Advisor addition, there is a vantage point to target healthcare providers and diabetes management programs looking for validated diet quality tools to accompany care pathways.

Financial & Growth Signals Current revenue and funding levels suggest a runway for scale; target prospects include mid-market to enterprise wellness programs and health systems that can leverage Diet ID’s quick implementation, remote team capabilities, and cost-efficient dietary assessments to drive outcomes.

Similar companies to Diet ID

Diet ID Tech Stack

Diet ID uses 8 technology products and services including Google Ads, Amazon Web Services, Squarespace, and more. Explore Diet ID's tech stack below.

Media & News

Diet ID's Email Address Formats

Diet ID uses at least 2 email formats:
Diet ID Email FormatsExamplePercentage
FLast@dietid.comJDoe@dietid.com
90%
F-Last@dietid.comJ-Doe@dietid.com
10%

Frequently Asked Questions

What is Diet ID's official website and social media links?

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Diet ID's official website is dietid.com and has social profiles on LinkedIn and Crunchbase.

How much revenue does Diet ID generate?

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As of July 2026, Diet ID's annual revenue is estimated to be $1M - $10M.

What is Diet ID's NAICS code?

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Diet ID's NAICS code is 71394 - Fitness and Recreational Sports Centers.

How many employees does Diet ID have currently?

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As of July 2026, Diet ID has approximately 4 employees across 2 continents, including North America and Asia. Key team members include Chief Executive Officer, Founder: F. D. L. K. and Principal Engineer: A. C. Explore Diet ID's employee directory with LeadIQ.

What industry does Diet ID belong to?

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Diet ID operates in the Wellness and Fitness Services industry.

What technology does Diet ID use?

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Diet ID's tech stack includes Google Ads, Amazon Web Services, Squarespace, PostgreSQL, Squarespace Commerce, Mailchimp, Mailgun and Microsoft 365.

What is Diet ID's email format?

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Diet ID's email format typically follows the pattern of FLast@dietid.com. Find more Diet ID email formats with LeadIQ.

How much funding has Diet ID raised to date?

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As of July 2026, Diet ID has raised $3M in funding. The last funding round occurred on Jun 29, 2021.

When was Diet ID founded?

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Diet ID was founded in 2016.
Diet ID logo

Diet ID

Wellness and Fitness ServicesMichigan, United States2-10 Employees

Diet ID is a wellness and fitness services company focused on nutrition assessment and behavior change. Its core offering is a real-time dietary assessment that aims to be the fastest validated, comprehensive tool available, combined with modules for goal setting and daily actions to help users establish healthier eating habits. The company partners with wellness companies, health systems, and employers to provide white-labeled nutrition measurement and improvement solutions that are designed to be scalable and scientifically valid.
Based in Detroit, Michigan, Diet ID operates with a small, remote team and serves a diverse range of clients seeking evidence-based nutrition support for population health and individual well-being. The organization positions itself within the health and nutrition tech space by emphasizing rapid, image-based dietary assessment and practical habit formation, aiming to elevate diet quality as a measurable component of overall health.

Section iconCompany Overview

Website
dietid.com
NAICS Code
71394 - Fitness and Recreational Sports Centers
Founded
2016
Employees
2-10

Section iconFunding & Financials

  • $3M

    Diet ID has raised a total of $3M of funding over 4 rounds. Their latest funding round was raised on Jun 29, 2021 as a Seed.

  • $1M - $10M

    Diet ID's revenue is estimated to be in the range of $1M - $10M

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