DigitasLBi_US
Advertising ServicesMassachusetts, United States1001-5000 Employees
DigitasLBi_US is a global advertising services network that designs interconnected brand experiences intended to engage people across digital and real-world touchpoints. The organization integrates data, technology, creative work, media planning, and strategic insight to deliver comprehensive solutions such as creative experiences, integrated media, addressable relationships, social marketing, and total commerce. Its work aims to produce measurable outcomes by embedding brands in consumer networks across channels. Headquartered in Boston, Massachusetts, the company operates within the advertising services industry as part of a worldwide network with offices in multiple countries. It has earned industry recognition for its data-driven approach and brand-experience capabilities, including accolades from AdAge and U.S. Campaign, while analysts at Forrester and Gartner have acknowledged the firm. In May 2026, DigitasLBi_US appointed Dan Northcote-Smith as Head of Intelligent Creative for its UK operation, reflecting ongoing leadership changes and a focus on creative strategy.