Channel Expansion Position Ding PPC to manage multi-channel paid media beyond PPC, including Google Ads, Microsoft, Facebook/Meta, LinkedIn, and Amazon. Emphasize proven PPC discipline and penny-perfect spend tracking as a differentiator to win SMB clients seeking a single partner for multiple platforms.

Analytics Enhancement Package advanced measurement, attribution, and reporting using their spend-tracking capability. Offer dashboards, ROAS optimization, and CRM or analytics stack integrations to improve client outcomes and retention.

Agency Partnerships Propose white-label or outsourced PPC services to marketing agencies or resellers looking to expand capabilities without hiring, enabling rapid scale through Ding's specialized expertise.

China PPC Leverage Baidu Analytics experience to target clients aiming at Chinese search markets or cross-border campaigns, appealing to e-commerce and travel brands seeking localization and visibility in China.

Growth Packages Recommend tiered service offerings with onboarding, ongoing optimization, and strategic reviews to attract larger budgets and longer retainer relationships, while building scalable processes to support growth.