Market Presence Displayit has established a strong foothold in the trade show and promotional display industry with over twenty-five years of experience and a revenue range of 10 to 50 million dollars, indicating a substantial customer base and market penetration.

Innovative Offerings The recent launch of advanced backlit trade show displays signals the company's focus on product innovation, providing opportunities to upsell or cross-sell complementary display solutions to existing clients seeking cutting-edge exhibition setups.

Growth Potential With a mid-sized team of 51-200 employees and a diversified product portfolio, Displayit is positioned for scalable growth, making it an ideal target for strategic partnerships and expanded customization services.

Digital Engagement Utilizing a variety of digital tools like Hotjar, Crazy Egg, and Google Cloud demonstrates a commitment to online customer engagement and experience optimization, presenting avenues to enhance lead generation and conversion strategies.

Industry Trends As the trade show industry evolves with innovations like backlit displays, focusing on sustainable and technologically advanced solutions can help sales teams align with future market demands and attract environmentally conscious clients.