Recent Product Launches Disqus has recently launched new features and products like fully-customizable tools, a new commenting system called Premio, and the Standalone Recommendations platform. These launches present opportunities to engage with existing customers and attract new prospects interested in cutting-edge engagement solutions.
Partnership with Akismet The partnership between Akismet and Disqus offers a solid sales opportunity to target customers concerned about comment spam and moderation. By leveraging this partnership, sales teams can showcase a comprehensive solution that combines the strengths of both platforms for heightened cybersecurity and user experience.
Revenue Growth Potential With a revenue range of $0 - 10M, Disqus shows potential for growth and scalability. Sales representatives can capitalize on this by targeting businesses looking for engagement and monetization solutions within this revenue bracket, offering tailored packages to align with their budget and objectives.
Competitive Analysis Analyzing the landscape of similar companies like Adblade, plista, and Content.ad, sales professionals can identify market differentiators and unique selling points of Disqus. This knowledge can be leveraged to position Disqus as a leading solution provider, showcasing advantages over competitors to win over potential clients.
Cybersecurity Concerns Following a cyber attack issue in April 2021, Disqus may encounter prospects wary of security vulnerabilities. Sales representatives can capitalize on this by highlighting enhanced security measures, reassuring clients of robust data protection features, and providing insights on how Disqus is addressing cybersecurity challenges to gain trust and confidence among potential customers.