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Insights

Acquisition背景 GroupM acquired plista in 2014 and integrates it within Nexus, signaling a potential for cross-sell of GroupM data-driven advertising capabilities, especially in native advertising and programmatic solutions.

Market positioning Plista operates in data-driven native advertising with alignment to large agency networks, suggesting opportunities to offer expanded analytics, measurement, and optimization services to advertisers seeking scalable native campaigns.

Existing tech stack Utilizes Power BI, Google Cloud Platform, Microsoft SQL Server, and analytics/monitoring tools like TrackJS, indicating potential for enhanced dashboards, data integration, and performance reporting for clients.

Leadership momentum Promoting Michel Gagnon to Global Managing Director in 2017 highlights ongoing leadership activity which could enable targeted executive outreach for strategic partnerships or high-value opportunities.

Financial scale Revenue in the mid to high hundreds of millions with modest funding suggests a mature, budget-conscious client profile open to efficiency gains, incremental ROAS improvements, and premium analytics/consulting services.

GroupM plista (no longer active) Tech Stack

GroupM plista (no longer active) uses 8 technology products and services including TrackJS, Power BI, Adobe Photoshop, and more. Explore GroupM plista (no longer active)'s tech stack below.

  • TrackJS
    Analytics
  • Power BI
    Business Intelligence
  • Adobe Photoshop
    Cad & Graphics
  • Microsoft SQL Server
    Database
  • Google Cloud Platform
    Infrastructure As A Service
  • jQuery Migrate
    Javascript Libraries
  • Peer39
    Marketing Analytics
  • Twitter
    Widgets

GroupM plista (no longer active)'s Email Address Formats

GroupM plista (no longer active) uses at least 1 format(s):
GroupM plista (no longer active) Email FormatsExamplePercentage
First.Last@plista.comJohn.Doe@plista.com
96%
FL@plista.comJD@plista.com
2%
First.MiddleLast@plista.comJohn.MichaelDoe@plista.com
1%
Last.First@plista.comDoe.John@plista.com
1%

Frequently Asked Questions

What is GroupM plista (no longer active)'s phone number?

Minus sign iconPlus sign icon You can contact GroupM plista (no longer active)'s main corporate office by phone at
+49-30-4737****
. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is GroupM plista (no longer active)'s official website and social media links?

Minus sign iconPlus sign iconGroupM plista (no longer active)'s official website is plista.com and has social profiles on LinkedIn.

How much revenue does GroupM plista (no longer active) generate?

Minus sign iconPlus sign icon As of July 2026, GroupM plista (no longer active)'s annual revenue is estimated to be $250M - $500M.

What is GroupM plista (no longer active)'s SIC code NAICS code?

Minus sign iconPlus sign iconGroupM plista (no longer active)'s SIC code is 8742 - Management Consulting Services NAICS code is 541613 - Marketing Consulting Services.

How many employees does GroupM plista (no longer active) have currently?

Minus sign iconPlus sign iconAs of July 2026, GroupM plista (no longer active) has approximately 13 employees across 3 continents, including EuropeAsiaNorth America. Key team members include Vice President Sales: D. J.Vice President Strategy & Operations, Md: S. K.Director Business Development: B. S.. Explore GroupM plista (no longer active)'s employee directory with LeadIQ.

What industry does GroupM plista (no longer active) belong to?

Minus sign iconPlus sign iconGroupM plista (no longer active) operates in the Advertising Services industry.

What technology does GroupM plista (no longer active) use?

Minus sign iconPlus sign iconGroupM plista (no longer active)'s tech stack includes TrackJSPower BIAdobe PhotoshopMicrosoft SQL ServerGoogle Cloud PlatformjQuery MigratePeer39Twitter.

What is GroupM plista (no longer active)'s email format?

Minus sign iconPlus sign iconGroupM plista (no longer active)'s email format typically follows the pattern of First.Last@plista.com. Find more GroupM plista (no longer active) email formats with LeadIQ.

How much funding has GroupM plista (no longer active) raised to date?

Minus sign iconPlus sign icon As of July 2026, GroupM plista (no longer active) has raised $3.5M in funding. The last funding round occurred on Nov 01, 2010 for $3.5M.

When was GroupM plista (no longer active) founded?

Minus sign iconPlus sign iconGroupM plista (no longer active) was founded in 2008.
GroupM plista (no longer active) logo

GroupM plista (no longer active)

Advertising ServicesBerlin, Germany11-50 Employees

GroupM plista was a small to mid-sized Berlin-based firm operating in the Advertising Services sector. It ran a data-driven native advertising platform designed to deliver native ad experiences informed by analytical insights. The company was acquired by GroupM in 2014 and now operates within GroupM's Nexus organization, no longer functioning as an independent entity. Its platform targeted advertisers seeking native advertising solutions in digital media. In 2017, Michel Gagnon was promoted to Global Managing Director, a development reported by Business Wire.

Section iconCompany Overview

Phone number
+49-30-4737****
Website
plista.com
SIC Code
8742 - Management Consulting Services
NAICS Code
541613 - Marketing Consulting Services
Founded
2008
Employees
11-50

Section iconMedia & News

Section iconFunding & Financials

  • $3.5M

    GroupM plista (no longer active) has raised a total of $3.5M of funding over 3 rounds. Their latest funding round was raised on Nov 01, 2010 in the amount of $3.5Mas a series_a.

  • $250M - $500M

    GroupM plista (no longer active)'s revenue is estimated to be in the range of $250M - $500M

Section iconFunding & Financials

  • $3.5M

    GroupM plista (no longer active) has raised a total of $3.5M of funding over 3 rounds. Their latest funding round was raised on Nov 01, 2010 in the amount of $3.5Mas a series_a.

  • $250M - $500M

    GroupM plista (no longer active)'s revenue is estimated to be in the range of $250M - $500M

Company Leadership

  • Stylized image of a person
    D. J.
    Vice President Sales
    Mobile Phone
  • Stylized image of a person
    S. K.
    Vice President Strategy & Operations, Md
    Mobile Phone
  • Stylized image of a person
    B. S.
    Director Business Development
    Mobile Phone
  • Stylized image of a person
    A. A.
    Senior Programmatic Manager
    Mobile Phone
  • Stylized image of a person
    A. F.
    Account Manager
    Mobile Phone

Employee Directory

  • Stylized image of a person
    D. W.
    General Manager, Plista China
    Mobile Phone
  • Stylized image of a person
    J. M.
    Product Owner
    Mobile Phone
  • Stylized image of a person
    M. W.
    Campaign Manager
    Mobile Phone
  • Stylized image of a person
    M. B.
    Marketing Manager
    Mobile Phone
  • Stylized image of a person
    K. M.
    Front-End-Entwickler
    Mobile Phone

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