Niche Market Focus Dive Mktg specializes in tailor-made marketing solutions for small businesses and individuals, presenting an opportunity to upsell scalable, flexible marketing packages as clients grow.

Service Expansion Potential Their current offerings in social media, graphic design, and business support could be expanded with digital advertising services or data-driven marketing to attract clients seeking comprehensive marketing strategies.

Technology Stack Alignment Leveraging modern tools like Squarespace, Cloudflare, and Adobe Fonts, Dive Mktg can integrate advanced marketing technologies such as automation and analytics to deliver more sophisticated campaigns.

Financial Upside With a revenue range up to one million dollars, there is significant potential for growth by targeting small to medium-sized enterprises looking to outsource creative marketing, especially through strategic partnerships.

Competitive Positioning As a boutique agency with a creative edge, Dive Mktg can differentiate itself by emphasizing personalized service and creative branding, appealing to clients looking for standout, memorable campaigns in a crowded market.