Boutique scale Diya Marketing is a small to mid-sized advertising services firm with 11-50 employees and annual revenue between 1M and 10M, indicating a growth phase potential for scalable marketing outsourcing and expanded service packages.

Full service offerings The company provides branding, social influence marketing, social media strategy, marketing materials, graphic and web design, CRM, PR, and event planning, creating cross-sell opportunities across creative, digital, and communications services.

Tech enabled Utilizes a mix of analytics and web platforms (Snowplow, Google Analytics, Google Workspace) and site builder (Weebly), suggesting readiness for data-driven campaigns and potential upsell of advanced analytics, tracking improvements, and upgraded website solutions.

SMB focused Targets small to midsize companies, aligning with common marketing automation, CRM, and scaling needs; potential to position as a cost-effective partner for growth, with tiered service packages and ongoing retainer arrangements.

Competitive landscape Operates in a crowded, high-revenue marketing services space with peers of varying sizes; strategic emphasis on differentiators such as influencer marketing capabilities, branding depth, and integrated campaigns can unlock new client segments and premium projects.