Growing Educational Institution Drake University, with its sizable staff and diverse academic programs, represents a stable and expanding client in higher education. Its focus on undergraduate, graduate, and professional programs indicates potential opportunities for educational technology, marketing, and campus engagement solutions.
Tech-Enabled Learning The university's adoption of various advanced technologies such as Snowplow, GraphQL, and Adobe Creative Suite suggests an openness to digital tools and innovation, providing opportunities for sales of data analytics, digital content creation, and software integration services.
Regional Leadership Located in Des Moines, Drake University holds a regional leadership position in the Midwest. This positioning could be leveraged to promote partnerships in regional marketing, community engagement platforms, or local outreach programs targeting similar institutions.
Interest in Student Engagement Given the university’s focus on student–faculty relationships and high employment or graduate education placement rates, there is an opportunity to offer student engagement platforms, alumni networking solutions, or career services technology to enhance student success.
Potential for Strategic Growth As Drake University is similar in size and revenue to other higher education institutions actively adopting digital monetization and social commerce, there is a sales opportunity in offering monetization tools, social commerce integrations, or digital marketing services to help expand its online presence and funding streams.