Growth momentum Dranetz-BMI is actively expanding its sales leadership across regions with recent hires including a Regional Sales Manager for the Central U.S. and a Western U.S. Sales Manager, signaling potential for increased distributor partnerships and channel development.

Geographic expansion New regional sales leadership and ongoing attendance at industry events indicate a drive to extend market reach in the Americas, presenting opportunities to upsell monitoring solutions to electrical contractors, utilities, and system integrators in these territories.

Industry engagement Participation in the 2026 TEGG/ABM Continuing Education Conference and focus on power monitoring seminars create openings for OEMs, service contractors, and specifiers seeking validated, educationally backed PQ solutions.

Product roadmap Historical launches such as Dran-View 7 Pro and portable PQ loggers suggest a base for upselling newer software and hardware integrations, including advanced analytics and remote monitoring to current customers and prospects in the QA/QC and maintenance segments.

SMB to mid-market With a small employee base and revenue in the lower mid-market range, there is room to tailor scalable, cost-conscious power quality monitoring bundles for mid-sized manufacturers and electrical service firms seeking reliable instrumentation and support.