BIM to Field Position the BIM-to-field workflow as a clear ROI driver for contractors who need accurate field layouts and faster schedules; target general contractors and large framing, mechanical, electrical, and plumbing firms already engaged in BIM coordination.

Partner Network Growth Leverage the new certified partner program to accelerate channel sales; identify regional GCs and specialty subcontractors as potential partners to co-sell FieldPrint and expand geographic reach.

Data Prep Entry Promote AutoCAD plug-in and FieldPrint data prep as a low-friction entry point for teams transitioning from BIM to field, accelerating implementation and expanding addressable market.

Multi-trade Advantage Highlight multi-trade capabilities to attract MEP-focused contractors seeking unified on-site mapping of designs from multiple trades, reducing clashes and rework.

Proven Scale Showcase proven scale and trusted customer base to drive enterprise deals; emphasize measurable productivity gains and reliable field delivery to win large contractors and long-term service contracts.