Historic Prestige As the oldest golf course in Atlanta and home to legendary golfer Bobby Jones, East Lake Golf Club has a strong historical and cultural presence that appeals to high-net-worth individuals and golf enthusiasts, opening opportunities for premium sponsorships, exclusive events, and luxury brand partnerships.

Event & Tournament Hub Hosting the prestigious TOUR Championship since 2004 positions East Lake as a premier event venue attracting affluent visitors and media attention, which can be leveraged for premium hospitality services, customized guest experiences, and targeted marketing collaborations.

Community Engagement With over $20 million donated to support local community development and its philanthropic focus, the club presents opportunities for partnerships centered on social impact initiatives, corporate social responsibility programs, and charitable event sponsorships targeting socially conscious brands.

Recent Renovations The appointment of Andrew Green for course and facility renovation indicates ongoing investment in high-quality amenities, suggesting prospects for premium equipment, golf technology, and luxury service suppliers seeking visibility among elite clientele.

Loyal and Affluent Clientele With revenue estimates ranging up to $250 million and a membership base aligned with high-income demographics, East Lake offers a valuable platform for marketing luxury goods, bespoke travel, and exclusive lifestyle services targeting affluent members and visitors.