Insights

Strong Digital Engagement EAT SMARTER has a highly engaged online community with 1.5 million social media followers across Pinterest, Facebook, and Instagram, providing an excellent platform for targeted marketing campaigns and content collaborations.

Health Scoring Innovation By offering a unique Health Score for recipes on a 1–10 scale, EAT SMARTER provides an opportunity to partner on health-focused digital tools or integrate personalized wellness solutions into their platform.

Growth Potential With revenues between 1 million and 10 million USD and rapid digital content expansion, there is significant potential for sponsorships, premium content offerings, and advertising opportunities to scale revenue streams.

Mobile and Tech Stack Their use of mobile app technology and diverse digital tools like Google Tag Manager and Facebook Pixel suggests openness to technology partnerships, data-driven marketing, and app monetization strategies.

Market Positioning As Germany’s largest health-focused publisher with a dedicated niche, EAT SMARTER is well-positioned for collaborations with health brands, food companies, and wellness services seeking targeted consumer access.

EAT SMARTER Tech Stack

EAT SMARTER uses 8 technology products and services including Magnite, OpenX, Facebook Pixel, and more. Explore EAT SMARTER's tech stack below.

Magnite

Advertising

OpenX

Advertising

Facebook Pixel

Analytics

Open Graph

Content Management System

Zeotap

Customer Data Platforms

iOS

Programming Languages

Google Tag Manager

Tag Management

Bootstrap

UI Frameworks

EAT SMARTER Email Formats	Example	Percentage
First@eatsmarter.de	John@eatsmarter.de	50%
First@eatsmarter.de	John@eatsmarter.de	50%

EAT SMARTER Email Formats

Example

Percentage

First@eatsmarter.de

John@eatsmarter.de

50%

First@eatsmarter.de

John@eatsmarter.de

50%

Frequently Asked Questions

Where is EAT SMARTER's headquarters located?

EAT SMARTER's main headquarters is located at 58 Schulterblatt Hamburg, Hamburg 20357 Germany. The company has employees across 3 continents, including EuropeAsiaNorth America.

What is EAT SMARTER's official website and social media links?

EAT SMARTER's official website is eatsmarter.de and has social profiles on LinkedIn.

What is EAT SMARTER's SIC code NAICS code?

EAT SMARTER's SIC code is 2711 - Newspapers: Publishing, or Publishing and Printing NAICS code is 511 - Publishing Industries (except Internet).

How many employees does EAT SMARTER have currently?

As of February 2026, EAT SMARTER has approximately 22 employees across 3 continents, including EuropeAsiaNorth America. Key team members include Head Of Marketing & Distribution: A. L. N.Director Digital: J. W.Senior Partner Success Managerin: J. B.. Explore EAT SMARTER's employee directory with LeadIQ.

What industry does EAT SMARTER belong to?

EAT SMARTER operates in the Book and Periodical Publishing industry.

What technology does EAT SMARTER use?

EAT SMARTER's tech stack includes MagniteOpenXFacebook PixelOpen GraphZeotapiOSGoogle Tag ManagerBootstrap.

What is EAT SMARTER's email format?

EAT SMARTER's email format typically follows the pattern of First@eatsmarter.de. Find more EAT SMARTER email formats with LeadIQ.

When was EAT SMARTER founded?

EAT SMARTER was founded in 2010.

EAT SMARTER

Q: What is EAT SMARTER's official website and social media links?

EAT SMARTER's official website is eatsmarter.de. EAT SMARTER has social profiles on LinkedIn.

Q: How many employees does EAT SMARTER have currently?

EAT SMARTER has approximately 22 employees.

Q: What technology does EAT SMARTER use?

EAT SMARTER's tech stack includes HSTS, Amazon Simple Email Service, Magnite, AppNexus, PHP.

Book and Periodical PublishingHamburg, Germany11-50 Employees

Willkommen bei EAT SMARTER, dem größten Verlag für gesunde Ernährung. 
Online bieten wir zehntausende smarte Rezepte, Videos, Artikel und Blogs. Alle zwei Monate erscheint außerdem unsere hochwertige Zeitschrift mit exklusiven Artikeln und neuen Rezepten.

Auf Pinterest, Facebook, Instagram & Co. teilen wir täglich mit unseren 1,5 Millionen Fans  aktuelle Informationen und nützliche Tipps rund um das Thema gesunde Ernährung und effektives Abnehmen.

Wir bei EAT SMARTER setzen auf eine ausgewogene Ernährung, die frische, regionale Gerichte mit einer gesunden Prise an Schlemmermomenten kombiniert. 

Als einzige Foodsite in Deutschland bietet EAT SMARTER deshalb zu seinen Rezepten einen Health Score. Auf einer Punkteskala von 1–10 zeigt er, wie gesund ein Gericht ist. 

Mit unserer App bist du immer startklar, um direkt eines unserer leckeren Rezepte schnell und einfach nachzukochen. EAT SMARTER soll euch helfen, gesünder zu leben – und dabei so gut zu essen wie noch nie.

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EAT SMARTER Tech Stack

Media & News

EAT SMARTER's Email Address Formats