Partnership ROI Edinburgh Rugby actively positions partnerships as tailored packages designed to deliver ROI through brand promotion, client entertainment, and city networking, presenting a structured upsell path for sponsors and suppliers.

Sponsorship Opportunities With a history of engaging Partners, Affiliates, Suppliers, Business Club members and Player Sponsors, there is a ready-made ecosystem for cross-promotional deals, co-branded activations, and exclusive hospitality experiences.

Coaching Network Recent coaching appointments across defence, junior development and attacking roles create opportunities to offer performance-centric services, analytics partnerships, training clinics, and branded coaching content for sponsors.

Digital & Tech The tech stack including Shopify, iCIMS, JSON-LD and SEO tools indicates a modern, trackable fan and partner experience; potential for sponsor landing pages, data capture, and targeted digital campaigns tied to matchday and community events.

Growth Potential Revenue remains under one million with recent high-profile signings and staff expansions suggesting a growth trajectory; sales conversations can emphasize scalable sponsorship packages, hospitality tiers, and regional outreach across Lothians, Borders, Tayside and Fife.